以建立學生經濟學基本概念，學習面對有限資源，如何選擇來極大化效用、利潤與效率，培養學生作決策時，具成本效益分析之能力，將來面對財經環境與經營管理議題，都能夠運用經濟學專業知識之思考模式。主要內容如下:1.消費者與廠商選擇理論:包含供給與需求、市場均衡分析、生產者決策、完全競爭市場、獨佔、外部效果與公共財。2.總體經濟學導論：如國民所得的意義與衡量、經濟福利、經濟成長、物價膨脹與貨幣政策、國際貿易等經濟觀念。

In order to establish basic economic concepts for students, learn limited resources, how to choose to maximize utility, profit and efficiency, cultivate students' decision-making skills, have the ability to analyze costs and benefits, and to apply economic professional knowledge thinking mode when facing financial environment and business management issues. The main contents are as follows: 1. Consumer and manufacturer selection theory: including supply and demand, market balanced analysis, producer decisions, complete competition for the market, independent ownership, external effects and public finance. 2. General economic research discussion: such as the meaning and measurement of national income, economic welfare, economic growth, price inflation and currency policy, international trade and other economic concepts.

1.吳聰敏,著:經濟學原理, 第二版 , 2014年 雙葉書廊 出版.---2015企管系(C)教科書.

2.
Robin Bade and Michel Parkin 合著 Essential Foundations of
economics(3/e) 2008 May.(中譯本) 雙葉書廊 出版.

3.
王銘正 著 :經濟學 2 版 三民書局出版 2013.

1. Wu Tengmin, author: Principles of Economics, Second Edition, 2014, published by Double Ye Library.---2015 Department of Business Management (C) Textbook.

2.
Co-authored by Robin Bade and Michel Parkin Essential Foundations of
economics(3/e) 2008 May.(Chinese translation) Double Leaf Library Published.

3.
Written by Wang Yanzheng: Economics 2 Edition Published by Sanmin Book Bureau 2013.