本課程透過講授、與討論的多元教學方式,強化同學的課程參與。透過討論的參與學習方式,期待可強化對於課程內容的理解。This course uses multiple teaching methods of lectures, discussions and discussions to enhance students' participation in the course. Through the participatory learning method of discussion, it is expected that the understanding of the course content can be enhanced.
經濟學主要在處理稀少資源進行最有效配置的問題。而管理經濟學,則在協助決策者(管理者)有效率的配置稀少資源、規劃企業策略、以及執行有效的策略。本課程主要以經濟學的概念,由需求面、廠商生產面,延伸討論到市場訂價等相關策略。
Economics deals primarily with the most efficient allocation of scarce resources. Managerial economics assists decision makers (managers) to efficiently allocate scarce resources, plan corporate strategies, and implement effective strategies. This course mainly uses the concepts of economics, from the demand side and the manufacturer's production side, to extend the discussion to market pricing and other related strategies.
James R. McGuigan, R. Charles Moyer, Frederick H. deB. Harris(2011) Economics for managers, 12e, Cengage Learning Asia Pte. Ltd.
胡均立等人編譯 (2010) 《管理經濟學》,華泰出版社。
James R. McGuigan, R. Charles Moyer, Frederick H. deB. Harris(2011) Economics for managers, 12e, Cengage Learning Asia Pte. Ltd.
Compiled by Hu Junli et al. (2010) "Managerial Economics", Huatai Publishing House.
評分項目 Grading Method | 配分比例 Grading percentage | 說明 Description |
---|---|---|
出席出席 Attend |
20 | |
課程參與課程參與 course participation |
20 | |
課程複習口頭報告課程複習口頭報告 Course review oral report |
10 | |
研究報告研究報告 research report |
20 |