透過課堂的講述與分組的報告，使學生對企業經營的生產、行銷、人事、研發、財務五大機能，與管理者規劃、組織、用人、領導、控制的五大功能，獲得具體的概念與瞭解。Through the lectures and sub-group reports, students can gain specific concepts and understanding of the five major functions of enterprise operation, including production, marketing, personnel, research and development, and financial functions, as well as managers' five major functions of planning, organization, employment, leadership and control.
聯繫學生內心深處渴望與企業社會的使命、責任。期中考前之內容為藉課程與藝術電影交叉討論來誘發學生個人管理的夢想與企業社會宏觀理想的互相配合，營造共同願景、創造企業發展與個人發展的動力。藉心智之transformation達到右腦之發展！期中考後之內容為策略規劃觀念介紹，藉課程與校外創業家與專業管理者心路歷程剖析交叉討論來引導學生獲得個人SWOT分析之理念，融合期中考前之內容來完成有意義的目標之執行方案。
Contact students deeply desire and the mission and responsibility of corporate society. The content before the midterm exam is to cooperate with students' personal management dreams and corporate social ideals through cross-discussions between courses and art films, to create common visions and create the power of corporate development and personal development. Through the transformation of the mind, we can achieve the development of the right brain! The content after the midterm exam is a strategic planning concept introduction. Through the analysis and cross-discussion of the course and the mental journey of off-campus entrepreneurs and professional managers, students can guide students to obtain the concept of personal SWOT analysis, and integrate the content before the midterm exam to complete the implementation plan of intentional goals. .
1.Management (2007), Stephen Robbins & Mary Coulter, Pearson Ed.
2.「管理學」第四版，林建煌，華泰文化。
3.商業週刊、遠見雜誌、經濟日報、工商時報…等產業面最新資訊。
1. Management (2007), Stephen Robbins & Mary Coulter, Pearson Ed.
2. "Management Science" fourth edition, Lin Jianhuang, Huatai Culture.
3. Latest information on the industry, such as business weekly, far-fetch magazines, economic daily, industrial and commercial reports, etc.
| 評分項目 Grading Method | 配分比例 Grading percentage | 說明 Description |
|---|---|---|
| 課程參與課程參與 Course Participation |
20 | 參與，不僅僅是出席 |
| 分組報告分組報告 Sub-group report |
20 | 報告組請事前準備書面資料給班上同學；且本分數將由全體組員共享 |
| 期中測驗期中測驗 Midterm test |
30 | |
| 期末測驗期末測驗 Final test |
30 |
