1334 - 商用英文(二)

Business English (II)

教育目標 Course Target

The aim of the Business English class is for students to enhance their English language skills within a business context. The class will focus on the four skills: reading, writing, listening and speaking. become familiar with key business concepts and understand how business works in different cultures. This will be achieved through a variety of classroom activities, as well as home assignments,team work and oral presentations. Students are encouraged to participate. Requirements: Attend all classes; arrive on time; hand in assignments on time. Humans lived without phones for thousands of years; you can survive a couple of hours without yours, so SWITCH OFF YOUR PHONE IN CLASS!

The aim of the Business English class is for students to enhance their English language skills within a business context. The class will focus on the four skills: reading, writing, listening and speaking. becomes familiar with key business concepts and understand how business works in different cultures. This will be achieved through a variety of classroom activities, as well as home assignments,team work and oral presentations. Students are encouraged to participate. Requirements: Attend all classes; arrive on time; hand in assignments on time. Humans lived without phones for thousands of years; you can survive a couple of hours without yours, so SWITCH OFF YOUR PHONE IN CLASS!

課程概述 Course Description

Have students analyze various aspects and concepts of management, marketing, advertising, investing, and customer service.
Exposure to a variety of related theories includes: global alliance branding, joint venture learning, competitive advantage, strategic leadership, etc.

Have students analyze various aspects and concepts of management, marketing, advertising, investing, and customer service.
Exposure to a variety of related theories include: global alliance branding, joint venture learning, competitive advantage, strategic leadership, etc.

參考書目 Reference Books

Intelligent Business Intermediate Pearson Longman

Intelligent Business Intermediate Pearson Longman

評分方式 Grading

評分項目
Grading Method
配分比例
Percentage
說明
Description
Presentations
Presentations
40
Midterm
Midterm
20
Final
Final
20
Attendance and participation
Attendance and participation
20

授課大綱 Course Plan

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Click the link below to view the detailed course plan

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課程資訊 Course Information

基本資料 Basic Information

  • 課程代碼 Course Code: 1334
  • 學分 Credit: 2-2
  • 上課時間 Course Time:
    Thursday/3,4[M115]
  • 授課教師 Teacher:
    羅愛倫
  • 修課班級 Class:
    國貿系3B
  • 選課備註 Memo:
    另行分班
選課狀態 Enrollment Status

目前選課人數 Current Enrollment: 31 人

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