處在瞬息萬變知識經濟時代下，科技與創新已經成為企業持續性競爭優勢與成長的原動力，然而，科技創新雖然是企業的武器，但並不代表著企業的成功與成長，如何成功且不斷地推動技術與產品創新至市場中成為企業經理人的一大挑戰。因此本課程強調如何讓企業經理人有效率管理科技與創新的力量，並從科技創新當代觀點與企業管理實務的角度，介紹科技管理相關理論與實際個案討論，適合企管系同學了解創新科技對企業所產生的影響，掌握新興科技所帶來的力量，藉由熟悉創新流程、商業模式設計與創新運用之有效策略做法，建立同學具備規劃、執行與評估企業的創新策略至實際企業環境之能力，成為一個具備因應知識經濟時代潮流的優秀管理者。
本課程適合企業管理學生(含非技術背景)，學習了解創新科技所帶來的力量與影響，並達成以下目標:
1. 使同學對技術創新策略有較為通盤的了解
2. 使同學熟悉創新與創業管理時下議題
3. 使同學熟悉創新流程、架構設計與創新運用之有效策略做法
4. 建立同學初步具備規劃、執行與評估企業的創新策略至實際企業環境之能力
In the era of rapidly changing knowledge economy, technology and innovation have become the driving force for enterprises' sustainable competitive advantage and growth. However, although technological innovation is a weapon for enterprises, it does not represent the success and growth of enterprises. How to successfully and continuously promote Bringing technology and product innovation to the market has become a major challenge for business managers. Therefore, this course emphasizes how to enable business managers to effectively manage the power of technology and innovation, and introduces relevant theories and practical case discussions of technology management from the perspective of contemporary technological innovation and business management practices. It is suitable for students in the Department of Business Administration to understand the impact of innovative technology on enterprises. By grasping the power brought by emerging technologies and familiarizing themselves with the innovation process, business model design and effective strategies and practices for innovative application, students will be able to plan, execute and evaluate corporate innovation strategies in the actual corporate environment. Become an excellent manager capable of adapting to the trend of the knowledge economy era.
This course is suitable for business management students (including non-technical background) to learn about the power and impact of innovative technology and achieve the following goals:
1. Provide students with a comprehensive understanding of technological innovation strategies
2. To familiarize students with current issues in innovation and entrepreneurship management
3. Make students familiar with the innovation process, architecture design and effective strategies and practices for innovation application
4. Establish students' initial ability to plan, implement and evaluate corporate innovation strategies to the actual corporate environment
本課程在研討科技管理之主要課題及策略應用，透過理論架構及企業案例的導入，探討內部創新程序與外部技術取得之規劃實施及評估控制，提供管理者建置與應用科技管理之有效學習。
This course studies the main topics and strategic applications of technology management. Through the introduction of theoretical framework and corporate cases, it explores the planning, implementation and evaluation control of internal innovation procedures and external technology acquisition, providing managers with effective learning in establishing and applying technology management.
Schilling, Melissa A. (2008). Strategic Management of Technological Innovation (2nd ed.). McGraw-Hill international Edition.中文版:李亭林 編譯 科技創新管理 華泰出版社
apiro,C. and Varian, 1999, Information Rules. Harvard Business School Press. 中文版:資訊經營法則 時報文化
Schilling, Melissa A. (2008). Strategic Management of Technological Innovation (2nd ed.). McGraw-Hill international Edition. Chinese version: Compiled by Li Tinglin Technological Innovation Management Huatai Publishing House
apiro,C. and Varian, 1999, Information Rules. Harvard Business School Press. Chinese version: Information Management Rules Times Culture
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