藝術產業管理的目的是拉近藝術與觀賞人的距離，有效推廣和擴大藝術市場。
市場越大就越容易培養更多的藝術家和從事藝術工作者。
利用此課程增加管理知識，培養第二專長。
以科技產業管理理論與實務，說明如何有效管理藝術產業。

The purpose of art industry management is to narrow the distance between art and audience, and effectively promote and expand the art market.
The bigger the market, the easier it is to cultivate more artists and art workers.
Use this course to increase management knowledge and cultivate the second senior.
Based on the management theory and practice of science and technology industry, explain how to effectively manage art industries.

he Theory of Economic Development, Joseph A. Schumpete
The Art management, William J. Byrnes
Strategic Management Theory. Charles W.L.Hill/Gareth R. Jones
Organization Behavior. Stephen P. Robbins
Relationship marketing, Mckenna, Regis
Marketing for Stakeholders, David R. Botten Harris
Management & the Arts, William J.Byrnes.
Creative Arts Marketing, Liz Hill. Catherine O’Sullivan. Terry O’Sullivan
創造力的極論，村上 隆。

he Theory of Economic Development, Joseph A. Schumpete
The Art management, William J. Byrnes
Strategic Management Theory. Charles W.L.Hill/Gareth R. Jones
Organization Behavior. Stephen P. Robbins
Relationship marketing, Mckenna, Regis
Marketing for Stakeholders, David R. Botten Harris
Management & the Arts, William J. Byrnes.
Creative Arts Marketing, Liz Hill. Catherine O’Sullivan. Terry O’Sullivan
The ultimate argument of creativity, Murakami Takashi.