現代人工智慧(Artificial Intelligence, AI)的發展所帶來的產業革命方興未艾，而2022年末推出的生成式AI工具ChatGTP更將AI科技在企業管理的應用與創新推向另一個高峰。而以AI為本的智慧科技(Intelligent Technology)包含物聯網、大數據分析、區塊鏈或智慧裝置已深入到商業應用的每一層面，更躍昇為現今企業管理的主流，智慧科技在現階段主要是用來輔助企業管理者在解決企業問題的分析、判斷與預測，進而提升決策的效率與明確性。
本課程除了介紹企業管理與AI科技的基本觀念與知識，並要培養學生主動探索、團隊合作及創新思考的能力與態度，應用AI科技，特別是生成式AI工具以解決企業管理所遇到的實際問題，發展創新的解決方案，是一門理論與實務並具的課程。
The industry revolution brought about by the development of modern artificial intelligence (AI) is in full swing, and ChatGTP, a generative AI tool launched in late 2022, has pushed AI technology to another peak in the application and innovation of enterprise management. Intelligent Technology, which is based on AI, includes Internet of Things, large data analysis, block chains or smart devices, has penetrated into every aspect of business applications, and is more acclaimed as the mainstream of enterprise management today. Smart technology is in the current stage It is mainly used to help enterprise managers analyze, judge and predict corporate problems, thereby improving the efficiency and clarity of decisions.
In addition to introducing the basic concepts and knowledge of enterprise management and AI technology, this course also cultivates students' ability and attitudes to actively explore, team cooperation and innovative thinking, and applies AI technology, especially generative AI tools to solve what enterprise management encounters The actual problem, the development of innovative solutions is a course that is both theoretical and practical.
- 王鳳奎(2019)，《為什麼你的點子賺不了錢：創業人╳行銷人╳研發人╳企劃人╳管理人都必修的11堂創意變現課》，資料夾文化出版事業有限公司。
- 鄧旭茹(2023，譯)，《企業管理》(Understanding Business 13e) ，作者：W. Nickels, J. M. McHugh, S. M. McHugh，華泰文化。
- 葉韋利(2020，譯)，《深度學習的商戰必修課：人工智慧實用案例解析，看35家走在時代尖端的日本企業如何翻轉思考活用AI》，日本深度學習協會（監修） 日經xTREND，臉譜出版社。
- Wang Fengkui (2019), "Why can't your points make money: 11 creative changes courses that are required for entrepreneurs, marketing personnel, research and development personnel, enterprise planners, and managers", Database Culture Publishing Co., Ltd.
- Dun Xuru (2023, translation), "Understanding Business 13e", author: W. Nickels, J. M. McHugh, S. M. McHugh, Huatai Culture.
- Ye Weili (2020, translation), "Compulsory courses for business in-depth learning: Analysis of artificial intelligence practical cases, seeing how 35 Japanese companies at the forefront of the times translate and think about using AI", Japan In-depth Learning Association (Supervised) Japan xTREND, Face Publishing House.
| 評分項目 Grading Method | 配分比例 Grading percentage | 說明 Description |
|---|---|---|
| 出席與課堂參與出席與課堂參與 Attendance and class meetings |
10 | |
| AI應用案例解析簡報AI應用案例解析簡報 AI application case analysis brief |
20 | |
| AI專案簡報AI專案簡報 AI project brief |
30 | |
| 心得報告心得報告 Experience report |
30 | |
| 小組作業同儕互評小組作業同儕互評 Team members of the group review each other |
10 |
