1248 - 服務管理

Service Management

教育目標 Course Target

一般人認為服務管理淺顯易懂,但是通常缺少具管理科學精神及整體架構之服務管理認知,以致造成服務品質低落與不一。本課程之目的主要是透過淺顯易懂的講解方式,幫助同學了解服務管理之理論與實務,運用服務管理之整體概念思考問題的設計與解決方案,以提升服務品質。

Most people think that service management is simple and easy to understand, but they usually lack the understanding of service management with the scientific management spirit and overall structure, resulting in low and inconsistent service quality. The main purpose of this course is to help students understand the theory and practice of service management through easy-to-understand explanations, and use the overall concept of service management to think about the design and solutions of problems to improve service quality.

參考書目 Reference Books

1. Fitzsimmons, J. A., Fitzsimmons, M. J., & Bordoloi, S. (2006). Service management: Operations, strategy, and information technology. New York: McGraw-Hill.

1. Fitzsimmons, J. A., Fitzsimmons, M. J., & Bordoloi, S. (2006). Service management: Operations, strategy, and information technology. New York: McGraw-Hill.

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選修-2243
英授 Taught in English 餐旅系3,4 彭瑞芝 一/3,4[M214] 0-2 詳細資訊 Details

課程資訊 Course Information

基本資料 Basic Information

  • 課程代碼 Course Code: 1248
  • 學分 Credit: 0-2
  • 上課時間 Course Time:
    Tuesday/3,4[M116]
  • 授課教師 Teacher:
    張雅婷
  • 修課班級 Class:
    企管系2-4
選課狀態 Enrollment Status

目前選課人數 Current Enrollment: 13 人

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