1 學生能了解企業策略管理之基本概念,內容與架構
2 學生能了解台灣之食品企業及產業所進行之相關策略管理實務
1 Students can understand the basic concepts, content and structure of enterprise strategic management
2 Students can understand the relevant strategic management practices carried out by Taiwan’s food companies and industries
現代策略管理,第六版(Contemporary Strategy Analysis) Robert M. Grant 著, 劉恆逸譯,
華泰文化事業股份有限公司
Modern Strategic Management, Sixth Edition (Contemporary Strategy Analysis) written by Robert M. Grant, translated by Liu Hengyi,
Huatai Cultural Industry Co., Ltd.
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