1 學生能了解企業策略管理之基本概念,內容與架構
2 學生能了解台灣之食品企業及產業所進行之相關策略管理實務
1. Students can understand the basic concepts, content and structure of corporate strategy management
2 Students can understand the relevant strategic management practices carried out by food companies and industries in Taiwan
現代策略管理,第六版(Contemporary Strategy Analysis) Robert M. Grant 著, 劉恆逸譯,
華泰文化事業股份有限公司
Modern Strategy Management, 6th Edition (Contemporary Strategy Analysis) by Robert M. Grant, Liu Heng Yilu,
Huatai Cultural Affairs Co., Ltd.
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