Be able to use emotional intelligence to improve relationship.
Be able to develop a positive and fruitful relationship with others
Be able to strike good conversation
Be able to practice active listening
Understand the application of the different ways of conversing for different situations
Have gained confidence and developed a positive attitude towards communicationBe able to use emotional intelligence to improve relationship.
Be able to develop a positive and fruitful relationship with others
Be able to strike good conversation
Be able to practice active listening
Understand the application of the different ways of conversing for different situations
Have gained confidence and developed a positive attitude towards communication
服務企業是透過服務銷售相關物質產品以滿足顧客需求的經濟實體，與製造企業相比，服務企業所處之環境特別複雜，各種關係縱橫交錯，形成龐大而複雜的關係網路。顧客、員工及生產廠商是服務企業最重要之公共關係對象，通過本課程授予相關概念、理論、案例討論，了解如何運用有效溝溝通及協調維持良好公眾的互動關係，以達到企業目標成功關鍵前提。
Service companies are economic entities that sell related material products through services to meet customer needs. Compared with manufacturing companies, service companies operate in a particularly complex environment where various relationships are criss-crossed, forming a large and complex relationship network. Customers, employees and manufacturers are the most important public relations objects of service companies. Through this course, students will learn relevant concepts, theories, and case discussions, and learn how to use effective communication and coordination to maintain good public interactive relationships, which is the key prerequisite for the success of corporate goals. .
Provide learning package
provide learning package
| 評分項目 Grading Method | 配分比例 Grading percentage | 說明 Description |
|---|---|---|
| Class Attendance & activity participation Class Attendance & activity participation class attendance & activity participation |
45 | |
| Final PresentationFinal Presentation final presentation |
55 |
