本課程適合管理學院學生(包含非技術背景)，學習了解創新科技所帶來的力量與影響，並達成以下目標:
1. 使同學對科技管理與創新策略有較為通盤的了解
2. 使同學熟悉科技創新管理時下議題
3. 使同學熟悉內外部創新流程、創新架構設計與創新運用之有效策略做法
4. 建立同學初步具備規劃、執行與評估企業的創新策略至實際企業環境之能力
處在瞬息萬變知識經濟時代下，技術創新策略已經成為企業持續性競爭優勢與成長的原動力，然而，科技與技術創新是企業的武器，創新並不代表著企業的成功與成長，如何成功且不斷地推動技術與產品創新至市場中卻成為企業經理人的一大挑戰。因此本課程強調如何讓企業經理人有效率管理創新的力量，並從創新管理當代觀點與企業管理實務的角度，介紹技術創新策略相關理論與實際個案討論，適合企管系同學了解創新科技對企業所產生的影響，掌握新興科技所帶來的力量，藉由熟悉創新流程、商業模式設計與創新運用之有效策略做法，建立同學具備規劃、執行與評估企業的創新策略至實際企業環境之能力，成為一個具備因應知識經濟時代潮流的優秀管理者。This course is suitable for students from the School of Management (including non-technical backgrounds), learn to understand the power and impacts brought by innovative technology, and achieve the following goals:
1. Enable students to have a more comprehensive understanding of technology management and innovation strategies
2. Make students familiar with the issues when tech innovation management
3. Familiarize students with effective strategies and practices for internal and external innovation processes, innovative architecture design and innovative use
4. Establish students' ability to prepare initial planning, implement and evaluate enterprises' innovative strategies to implement and evaluate enterprises into the real enterprise environment
In the era of ever-changing knowledge economy, technological innovation strategies have become the driving force for corporate sustainability competition and growth. However, technology and technological innovation are the weapons of enterprises. Innovation does not represent the success and growth of enterprises. How to succeed and continue to succeed. Promoting technology and product innovation into the market has become a major challenge for corporate managers. Therefore, this course emphasizes how to enable corporate managers to effectively manage innovation, and introduces the relevant discussions of technical innovation strategies and actual case discussions from the perspective of contemporary innovative management perspectives and corporate management practices, which is suitable for students from the Department of Business and Management to understand innovative technology for corporate institutions. The impact of generation, master new The power brought by Xing Technology is to establish the ability to prepare planning, implement and evaluate the company's innovation strategies to the real enterprise environment by familiarizing yourself with effective strategies and practices of innovation processes, business model design and innovative use, and become a knowledge economy with factor Excellent manager of the trend of the times.
Schilling, Melissa A. (2008). Strategic Management of Technological Innovation (2nd ed.). McGraw-Hill international Edition.中文版:李亭林 編譯 科技創新管理 華泰出版社
White, Margaret A. and Bruton, Garry D. (2011). The Management of Technology and Innovation: A Strategic Approach (2nd. ed.). Thomson South-Western
Schilling, Melissa A. (2008). Strategic Management of Technical Innovation (2nd ed.). McGraw-Hill international Edition. Chinese version: Li Tinglin Translated Science and Technology Innovation Management Huatai Press
White, Margaret A. and Bruton, Garry D. (2011). The Management of Technology and Innovation: A Strategic Approach (2nd. ed.). Thomson South-Western
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