2811 - Electronic Commerce 英授 Taught in English

Electronic Commerce

教育目標 Course Target

Upon completion of this course, the students should be able to:
1. Describe the concepts of e-commerce and its infrastructure, risk and security threat.
2. Recognize the tools, software and business models (B2C & B2B) of e-commerce.
3. Assess the current and future business applications of e-commerce such as e-tailing, e-auctions, mobile commerce, e-business strategy etc.

Upon completion of this course, the students should be able to:
1. Describe the concepts of e-commerce and its infrastructure, risk and security threat.
2. Recognize the tools, software and business models (B2C & B2B) of e-commerce.
3. Assess the current and future business applications of e-commerce such as e-tailing, e-auctions, mobile commerce, e-business strategy etc.

參考書目 Reference Books

Laudon, K. C., and Traver, C. G. (2021). E-Commerce 2020-2021: Business, Technologies, Society (16th ed.). Upper Saddle River, NJ: Pearson Education International.

Laudon, K. C., and Traver, C. G. (2021). E-Commerce 2020-2021: Business, Technologies, Society (16th ed.). Upper Saddle River, NJ: Pearson Education International.

評分方式 Grading

評分項目
Grading Method		 配分比例
Percentage		 說明
Description
Midterm Examination
Midterm Examination
 20 Group (Business Proposal Presentation)
Final Presentation
Final Presentation
 30 Group (Outcome Report Presentation)
Class Participation
Class Participation
 20 Individual (Practical Sessions)
Attendance
Attendance
 10 Individual
Final Examination
Final Examination
 20 Individual

授課大綱 Course Plan

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相似課程 Related Courses

課程代碼
Course Code		 課程名稱
Course Name		 授課教師
Instructor		 時間地點
Time & Room		 學分
Credits		 操作
Actions
必修-2810
Electronic Commerce
英授 Taught in English 		國經學程2 Tan Jue Xin 一/1,2[M016] 二/5,6[M116] 0-3 詳細資訊 Details

課程資訊 Course Information

基本資料 Basic Information
  • 課程代碼 Course Code: 2811
  • 學分 Credit: 0-3
  • 上課時間 Course Time:
    Friday/3,4[M109] Thursday/3,4[M242]
  • 授課教師 Teacher:
    Tan Jue Xin
  • 修課班級 Class:
    國經學程2
  • 選課備註 Memo:
    雙號學生修習。
選課狀態 Enrollment Status
目前選課人數 Current Enrollment: 34 人
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