2810 - Electronic Commerce 英授 Taught in English
Electronic Commerce
教育目標 Course Target
Upon completion of this course, the students should be able to:
1. Describe the concepts of e-commerce and its infrastructure, risk and security threat.
2. Recognize the tools, software and business models (B2C & B2B) of e-commerce.
3. Assess the current and future business applications of e-commerce such as e-tailing, e-auctions, mobile commerce, e-business strategy etc.
Upon completion of this course, the students should be able to:
1. Describe the concepts of e-commerce and its infrastructure, risk and security threat.
2. Recognize the tools, software and business models (B2C & B2B) of e-commerce.
3. Assess the current and future business applications of e-commerce such as e-tailing, e-auctions, mobile commerce, e-business strategy etc.
參考書目 Reference Books
Laudon, K. C., and Traver, C. G. (2021). E-Commerce 2020-2021: Business, Technologies, Society
(16th ed.). Upper Saddle River, NJ: Pearson Education International.
Laudon, K. C., and Traver, C. G. (2021). E-Commerce 2020-2021: Business, Technologies, Society
(16th ed.). Upper Saddle River, NJ: Pearson Education International.
評分方式 Grading
評分項目 Grading Method |
配分比例 Percentage |
說明 Description |
---|---|---|
Midterm Presentation Midterm Presentation |
20 | Group (Business Proposal Presentation) |
Final Presentation Final Presentation |
30 | Group (Outcome Report Presentation) |
Class Participation Class Participation |
20 | Individual (Practical Sessions) |
Attendance Attendance |
10 | Individual |
Final Examination Final Examination |
20 | Individual |
授課大綱 Course Plan
點擊下方連結查看詳細授課大綱
Click the link below to view the detailed course plan
相似課程 Related Courses
課程代碼 Course Code |
課程名稱 Course Name |
授課教師 Instructor |
時間地點 Time & Room |
學分 Credits |
操作 Actions |
---|---|---|---|---|---|
必修-2811
|
英授 Taught in English | 國經學程2 Tan Jue Xin | 五/3,4[M109] 四/3,4[M242] | 0-3 | 詳細資訊 Details |
課程資訊 Course Information
基本資料 Basic Information
- 課程代碼 Course Code: 2810
- 學分 Credit: 0-3
-
上課時間 Course Time:Monday/1,2[M016] Tuesday/5,6[M116]
-
授課教師 Teacher:Tan Jue Xin
-
修課班級 Class:國經學程2
-
選課備註 Memo:單號學生修習。
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