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國際經營管理學位學程
course information of 109 - 2 | 2810 Electronic Commerce(Electronic Commerce)

Taught In English2810 - Electronic Commerce Electronic Commerce


教育目標 Course Target

Upon completion of this course, the students should be able to: 1. Describe the concepts of e-commerce and its infrastructure, risk and security threat. 2. Recognize the tools, software and business models (B2C & B2B) of e-commerce. 3. Assess the current and future business applications of e-commerce such as e-tailing, e-auctions, mobile commerce, e-business strategy etc. Upon completion of this course, the students should be able to: 1. Describe the concepts of e-commerce and its infrastructure, risk and security threat. 2. Recognize the tools, software and business models (B2C & B2B) of e-commerce. 3. Assess the current and future business applications of e-commerce such as e-tailing, e-auctions, mobile commerce, e-business strategy etc.


參考書目 Reference Books

Laudon, K. C., and Traver, C. G. (2021). E-Commerce 2020-2021: Business, Technologies, Society
(16th ed.). Upper Saddle River, NJ: Pearson Education International.

Laudon, K. C., and Traver, C. G. (2021). E-Commerce 2020-2021: Business, Technologies, Society
(16th ed.). Upper Saddle River, NJ: Pearson Education International.


評分方式 Grading

評分項目 Grading Method 配分比例 Grading percentage 說明 Description
Midterm PresentationMidterm Presentation
midterm presentation
20 Group (Business Proposal Presentation)
Final PresentationFinal Presentation
final presentation
30 Group (Outcome Report Presentation)
Class ParticipationClass Participation
class participation
20 Individual (Practical Sessions)
AttendanceAttendance
attendance
10 Individual
Final ExaminationFinal Examination
final examination
20 Individual

授課大綱 Course Plan

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相似課程 Related Course

必修-2811 [Taught in English] Electronic Commerce / Electronic Commerce (國經學程2,授課教師:Tan Jue Xin,五/3,4[M109] 四/3,4[M242])

Course Information

Description

學分 Credit:0-3
上課時間 Course Time:Monday/1,2[M016] Tuesday/5,6[M116]
授課教師 Teacher:Tan Jue Xin
修課班級 Class:國經學程2
選課備註 Memo:單號學生修習。
This Course is taught In English 授課大綱 Course Plan: Open

選課狀態 Attendance

There're now 33 person in the class.
目前選課人數為 33 人。

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