Learn to utilize different mathematics, statistical and econometric tools to analyze specific hypothesis, and to formulate a theoretical testable Model with data valid for testingLearn to utilize different mathematics, statistic and economic tools to analyze specific hypothesis, and to formulate a theoretical testable Model with data valid for testing
本課程主要目的為使修習者熟習統計學基礎理論與方法，培養對數字的敏感度，能夠從商管類研究報告中，迅速發掘有用之決策資訊，並為進一步獲取實際分析數據能力作準備。課程主要內容包括以下項目：
1.數據蒐集與表示方法
2.基礎機率理論
3.隨機變數與機率分配
4.常用機率分配
5.抽樣理論
6.點估計與區間估計
7.統計假說檢定
8.二母體之比較
9.關於比率
10.卡方檢定之應用
11.變異數分析
12.迴歸分析
The main purpose of this course is to enable practitioners to familiarize themselves with basic theories and methods of statistical schema, cultivate their sensitivity to numbers, and be able to quickly discover useful decision-making information from business management research reports, and prepare for further gaining practical data analysis capabilities. The main content of the course includes the following items:
1. Data collection and representation method
2. Basic probability theory
3. Random variables and chance allocation
4. Commonly used probability allocation
5. Sampling discussion
6. Point estimate and area estimate
7. Statistical hypothesis confirmation
8. Comparison of two mother bodies
9. About the ratio
10. Application of Chi-square confirmation
11. Variation analysis
12. Reply analysis
陳佩綺，數量方法授課講義。
林惠玲 陳正倉 基礎統計學觀念與應用 雙葉書廊
閔建蜀、游漢明，市場研究基本方法，香港
SAS Company, SAS Basics, Statistics and ETS Guides.
黃俊英＆林震岩,1997,SAS精析與實例,華泰書局,
Chen Pei, Quantity Method Teaching Lecture.
Lin Huiling Chen Zhenghui Basic Concepts and Applications Double Leaf Library
Maintaining Shu and Youhanming, Basic Market Research Methods, Hong Kong
SAS Company, SAS Basics, Statistics and ETS Guides.
Huang Junying & Lin Zhenyan, 1997, SAS Analysis and Examples, Huatai Book Bureau,
| 評分項目 Grading Method | 配分比例 Grading percentage | 說明 Description |
|---|---|---|
| 第一次小考第一次小考 First small exam |
20 | 線性代數，統計學的複習，課程基礎 |
| 期中報告期中報告 Midterm Report |
25 | 蒐集相關資料、整理、應用並進行說明與報告 |
| 作業作業 Action |
30 | 作業所佔學期成績大量的比重，乃為強調課程中的練習 |
| 期末報告期末報告 Final report |
25 | 將課程所學進行案例的應用 |
