5872 - 服務管理
Service Management
教育目標 Course Target
To help student understand the management of service operations from an open systems view, and recognize the importance of integration of marking, operations and human behavior to effective service management. The contents of the course are:
1. The role of service in an economy
2. The nature of service
3. Service strategy
4. New service development
5. The service encounter
6. Service Quality
7. E-service
8. Service facility location
9. The supporting facility
10. Managing supply and demand
11. Managing waiting lines
12. Managing service supply relationships
13. Management facilitating goods
14. Managing projects
15. Productivity and quality
16. Growth and globalization service
To help student understand the management of service operations from an open systems view, and recognize the importance of integration of marking, operations and human behavior to effective service management. The contents of the course are:
1. The role of service in an economy
2. The nature of service
3. Service strategy
4. New service development
5. The service encounter
6. Service Quality
7. E-service
8. Service facility location
9. The supporting facility
10. Managing supply and demand
11. Managing waiting lines
12. Managing service supply relationships
13. Management facilitating goods
14. Managing projects
15. Productivity and quality
16. Growth and globalization service
參考書目 Reference Books
James A. Fitzsimmons and Mona J. Fitzsimmons (2018), Service Management, 9-th edition, McGraw-Hill International edition, 華泰圖書代理。
James A. Fitzsimmons and Mona J. Fitzsimmons (2018), Service Management, 9-th edition, McGraw-Hill International edition, Huatai Book Agent.
評分方式 Grading
評分項目 Grading Method |
配分比例 Percentage |
說明 Description |
---|---|---|
實作專案報告 Acting a project report |
40 | |
期中報告 Midterm Report |
20 | |
平時作業 Normal operation |
30 | |
出席 Attend |
10 |
授課大綱 Course Plan
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時間地點 Time & Room |
學分 Credits |
操作 Actions |
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必修-3201
|
共必修1-4 郭心甯 | 三/10,11[LAN202] | 2-0 | 詳細資訊 Details | |
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運健學程1-4 郭心甯 | 三/10,11[LAN202] | 2-0 | 詳細資訊 Details |
課程資訊 Course Information
基本資料 Basic Information
- 課程代碼 Course Code: 5872
- 學分 Credit: 3-0
-
上課時間 Course Time:Wednesday/5,6,7[M467]
-
授課教師 Teacher:胡全熙/周瑛琪/Pok Wei Fong
-
修課班級 Class:企管碩1,2
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