This course is designed to help students develop more effective communication skills by focusing on how to nurture positive relationships. This course will empower individuals to interact more successfully, especially with difficult people. Communicate with savvy and finesse and handles sensitive issues and people with tact. Increase your value by building and maintaining powerful life and working relationships.

This course is designed to help students develop more effective communication skills by focusing on how to nurture positive relationships. This course will empower individuals to interact more successfully, especially with difficult people. Communicate with savvy and finesse and handles sensitive issues and people with tact. Increase your value by building and maintaining powerful life and working relationships.

服務企業是透過服務銷售相關物質產品以滿足顧客需求的經濟實體，與製造企業相比，服務企業所處之環境特別複雜，各種關係縱橫交錯，形成龐大而複雜的關係網路。顧客、員工及生產廠商是服務企業最重要之公共關係對象，通過本課程授予相關概念、理論、案例討論，了解如何運用有效溝溝通及協調維持良好公眾的互動關係，以達到企業目標成功關鍵前提。

Service companies are economic entities that sell related material products through services to meet customer needs. Compared with manufacturing companies, service companies operate in a particularly complex environment where various relationships are criss-crossed, forming a large and complex relationship network. Customers, employees and manufacturers are the most important public relations objects of service companies. Through this course, relevant concepts, theories, and case discussions will be provided to understand how to use effective communication and coordination to maintain good public interactive relationships, which is the key prerequisite for the success of corporate goals.

自編教材
實務國際企業工作經驗案例
國內外管理期刊 - 例如Harvard Business

Self-compiled teaching materials
Practical international corporate work experience cases
Domestic and international management journals - such as Harvard Business