食品創新實務主要是訓練學生統整過去所學的基礎 及專業知識，瞭解當代消費市場的產品趨勢及商業模式，嘗試開發新的產品、技術創新或新創行銷模式，期能學用合一，強化職場競爭力。
課程目標:本課程目的在於各組透過課程所學，將其實踐。完成一項符合「市場需求」、「具產品獨特性」、「符合安全規劃的生產設計之流程」、「可商業量產性」、「具有經濟效益」之新產品構想計畫。藉以作為下學期 食品創新實務(二) 之實作基礎。
課程內涵:透過課程中講述與討論，課後的資料搜尋與閱讀，逐步淬鍊出該組創新議題與方向。課程設計包含「市場分析」、「產品創新」、「衛生安全」、「生產製程與設備規劃」及「產品營銷分析」五部分。首先，透由市場分析訓練，開啟同學資料判讀、市場需求預測等技巧。其次，則結合「新產品開發」觀點，訓練同學新產品開發的構想、加工流程設計，以及規劃生產製程等技能。最後，確認新產品之開發方向與市場概念後，則進行產品定位、價格、通路、促銷策略，以及財務評估等營銷分析。

Food innovation practice mainly trains students to integrate the basic and professional knowledge they have learned in the past, understand product trends and business models in the contemporary consumer market, and try to develop new products, technological innovations or new marketing models, hoping to integrate learning and application and strengthen their competitiveness in the workplace.
Course Objectives: The purpose of this course is for each group to put into practice what they have learned through the course. Complete a new product concept plan that meets "market demand", "product uniqueness", "production and design process consistent with safety planning", "commercial mass production", and "economically effective". This will serve as the basis for the implementation of Food Innovation Practice (2) in the next semester.
Course content: Through narration and discussion in the course, as well as information search and reading after class, the innovative topics and directions of this group are gradually clarified. The course design includes five parts: "Market Analysis", "Product Innovation", "Health and Safety", "Production Process and Equipment Planning" and "Product Marketing Analysis". First, through market analysis training, students will develop skills such as data interpretation and market demand forecasting. Secondly, combined with the perspective of "new product development", students are trained in new product development concepts, processing process design, and production process planning. Finally, after confirming the development direction and market concept of the new product, we conduct marketing analysis such as product positioning, price, channel, promotion strategy, and financial evaluation.

主要以老師上課講義
1. Aulet, B. (2013). Disciplined entrepreneurship: 24 steps to a successful startup. John Wiley & Sons.
比爾．奧萊特(2018) 麻省理工MIT黃金創業課：做對24步驟，系統性打造成功企業，商業周刊出版社。
2. The Design of Things to Come, raig M. Vogel，Jonathan Cagan，Peter Boatwright, ISBN 0-131-86082-8
新產品開發流程管理︰以市場為驅動 [加]羅伯特‧G‧庫珀

Mainly based on teacher’s lecture notes
1. Aulet, B. (2013). Disciplined entrepreneurship: 24 steps to a successful startup. John Wiley & Sons.
Bill. Olett (2018) MIT Golden Entrepreneurship Course: Get the 24 Steps Right and Systematically Build a Successful Enterprise, Business Week Publishing.
2. The Design of Things to Come, raig M. Vogel, Jonathan Cagan, Peter Boatwright, ISBN 0-131-86082-8
New product development process management: market-driven [Add] Robert G. Cooper