5868 - 電子商務 英授 Taught in English
Electronic Commerce.
教育目標 Course Target
說明與電子商務相關之架構模式,現況應用與未來發發展,提昇學生們電子商務之學理與應用知識。
並透過介紹「電子商務與網路商業模式」、「認識EzOpen網路商店建置系統」、「網路商店建置入門」來瞭解電子商務的內涵,希望能讓學生更瞭解電子商務的整體概念,並擁有實現的實務技能。
Explain the architectural model, current application and future development related to e-commerce to enhance students' academic and applied knowledge of e-commerce.
It also introduces the connotation of e-commerce through the introduction of "E-commerce and Internet Business Models", "Understanding the EzOpen Online Store Construction System", and "Introduction to Online Store Construction". It is hoped that students can better understand the overall concept of e-commerce and have the practical skills to implement it.
課程概述 Course Description
電子商務,它代表了在網路上進行並完成的交易程序。但電子商務不只是買賣的行為,亦包含電子化的溝通、協同,及探索、發現相關資源程序,同時也涉及電子化學習、電子化政府等應用。電子商務改變了商業活動及各種作業模式,對於人類的生活也將有深遠的影響。
E-commerce represents transactions conducted and completed on the Internet. However, e-commerce is not only the act of buying and selling, but also includes electronic communication, collaboration, and procedures for exploring and discovering related resources. It also involves applications such as e-learning and e-government. E-commerce has changed business activities and various operating models, and will also have a profound impact on human life.
參考書目 Reference Books
Introduction to Electronic Commerce, Third Edition, Efraim Turban & David King & Judy Lang (華泰文化)
Introduction to Electronic Commerce, Third Edition, Efraim Turban & David King & Judy Lang (Huatai Culture)
評分方式 Grading
評分項目 Grading Method |
配分比例 Percentage |
說明 Description |
---|---|---|
平時成績 usual results |
50 | |
期中考 midterm exam |
20 | |
期末考 final exam |
30 |
授課大綱 Course Plan
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課程資訊 Course Information
基本資料 Basic Information
- 課程代碼 Course Code: 5868
- 學分 Credit: 0-3
-
上課時間 Course Time:Monday/2,3,4[M479]
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授課教師 Teacher:王本正
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修課班級 Class:企管碩1,2
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