本課程強調管理與經濟的結合，把經濟學概念運用在管理上，藉由分析大量的國內外知名案例，來學習企業面對具不確定性的市場時，如何有效率地使用企業或組織的資源，來達到預設的經營管理目標，並增進企業或組織的最大經濟效益。

This course emphasizes the combination of management and economics and applies economic concepts to management. By analyzing a large number of well-known domestic and foreign cases, we learn how enterprises can efficiently use the resources of enterprises or organizations when facing uncertain markets to achieve preset business and management goals and enhance the maximum economic benefits of enterprises or organizations.

經濟學主要在處理稀少資源進行最有效配置的問題。而管理經濟學，則在協助決策者(管理者)有效率的配置稀少資源、規劃企業策略、以及執行有效的策略。本課程主要以經濟學的概念，由需求面、廠商生產面，延伸討論到市場訂價等相關策略。

Economics deals primarily with the most efficient allocation of scarce resources. Managerial economics assists decision makers (managers) to efficiently allocate scarce resources, plan corporate strategies, and implement effective strategies. This course mainly uses the concepts of economics, from the demand side and the manufacturer's production side, to extend the discussion to market pricing and other related strategies.

管理經濟學:方博亮、林祖嘉合著(2013)，智勝文化出版社。

Managerial Economics: co-authored by Fang Boliang and Lin Zujia (2013), Zhisheng Culture Publishing House.