採「英語授課」之課程內容須以全程英語教學方式授課,其方式包括教材採用英語書籍,授課、研討及作業皆採用英語方式為之。The course content of the "English Teaching" must be taught in the full English teaching method, including the teaching materials using English books, and the teaching, seminars and work are all in the English method.
國際/全球管理是多元文化或跨文化環境的規劃,組織,領導,和控制程序;探討多元文化或跨文化環境,發展經營管理策略,設計及營運管理系統,和管理人力資源,以確保持久的競爭優勢。
綜合使用「課程講授」和「個案討論」教學方法,培育分析國際/全球市場的經營環境與規劃及執行國際/全球策略的全球策略管理能力。
International/global management is a multicultural or cross-cultural environment planning, organization, leadership, and control procedures; explore multicultural or cross-cultural environments, develop business management strategies, design and operation management systems, and manage human resources to ensure long-lasting competitive advantages.
Use the "course lecture" and "case discussion" teaching methods in a comprehensive manner to cultivate global strategy management capabilities to analyze the operating environment and planning of the international/global market and to implement international/global strategies.
International Business: Strategy, Management, and the New Realities by Tamer Cavusgil, Gary Knight, John Riesenberger. 3/E. ISBN-10: 0132991268 • ISBN-13: 9780132991261
International Business: Strategy, Management, and the New Realities by Tamer Cavusgil, Gary Knight, John Riesenberger. 3/E. ISBN-10: 0132991268 • ISBN-13: 9780132991261
評分項目 Grading Method | 配分比例 Grading percentage | 說明 Description |
---|---|---|
Mid-term testMid-term test Mid-term test |
20 | |
Final ExamFinal Exam Final Exam |
30 | |
Business PlanBusiness Plan Business Plan |
35 | |
Business ResearchBusiness Research Business Research |
15 |