2488 - 食品企業策略管理 英授 Taught in English

Strategy Management of the Food

教育目標 Course Target

1 學生能了解企業策略管理之基本概念,內容與架構
2 學生能了解台灣之食品企業及產業所進行之相關策略管理實務

1. Students can understand the basic concepts, content and structure of corporate strategy management
2 Students can understand the relevant strategic management practices carried out by food companies and industries in Taiwan

課程概述 Course Description

以策略管理之內涵作為課程之理論架構及台灣之食品產業及企業作為個案與實務討論與分析,循次漸進探討食品企業與產業之策略管理並以台灣之食品產業與企業作個案討論與分析.

Using the connotation of strategic management as the theoretical structure of the course and the discussion and analysis of the food industry and enterprises in Taiwan as a case and practice, we explore the strategic management of food enterprises and industries in sequence, and discuss and analyze the case and analyze the food industry and enterprises in Taiwan.

參考書目 Reference Books

現代策略管理,第六版(Contemporary Starategy Analysis) Robert M. Grant 著, 劉恆逸譯,
華泰文化事業股份有限公司

Modern Strategy Management, Sixth Edition (Contemporary Starategy Analysis) by Robert M. Grant, Liu Heng Yilu,
Huatai Cultural Affairs Co., Ltd.

評分方式 Grading

評分項目
Grading Method
配分比例
Percentage
說明
Description
期中考
Midterm exam
20
期末考
Final exam
20
作業二次
Second job
20
期末報告
Final report
20
上課發言與討論
Speech and discussion in class
10
上課參與
Participate in class
10

授課大綱 Course Plan

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相似課程 Related Courses

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課程資訊 Course Information

基本資料 Basic Information

  • 課程代碼 Course Code: 2488
  • 學分 Credit: 2-0
  • 上課時間 Course Time:
    Tuesday/3,4[AG102]
  • 授課教師 Teacher:
    簡英正
  • 修課班級 Class:
    食科系3
選課狀態 Enrollment Status

目前選課人數 Current Enrollment: 36 人

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