1.了解會議相關產業之各項活動
2.學習會議規劃過程與舉辦國際會議之經驗
3.學習會議運作之實務管理技能1. Understand various activities in conference-related industries
2. Learn the conference planning process and experience in hosting international conferences
3. Learn practical management skills for meeting operations
1.了解MICE相關產業之各項活動
2.學習會議與展覽規劃過程與舉辦國際會議之經驗
3.學習會議與展覽運作之實務管理技能
1. Understand various activities of MICE related industries
2. Learn the conference and exhibition planning process and experience in hosting international conferences
3. Learn practical management skills for conference and exhibition operations
全球會議與展覽-劉修祥、張明玲，2009，揚智
Global Meetings and Exhibitions- Carol Krugman, CMP, CMM Rudy R. Wright, CMP-JOHN WILEY & SONS, INC.-2007-桂魯有限公司
Convention sales and service-Mitton T. Astroff, James R. Abbey, Waterbury press-2002-6th ed-桂魯有限公司
會展產業概論-黃振家，2007，經濟部商業司
國際會議活動管理實務-柯樹人，2007，經濟部商業司
展覽活動規劃-朱中一，2007，經濟部商業司
會議及展覽現場管理-葉泰民、朱梅君，2007，經濟部商業司
會展行銷規劃-段恩雷，2007，經濟部商業司
獎勵旅遊-吳繼文，2007，經濟部商業司
Global Conferences and Exhibitions-Liu Xiuxiang, Zhang Mingling, 2009, ALi
Global Meetings and Exhibitions- Carol Krugman, CMP, CMM Rudy R. Wright, CMP-JOHN WILEY & SONS, INC.-2007-Guilu Co., Ltd.
Convention sales and service-Mitton T. Astroff, James R. Abbey, Waterbury press-2002-6th ed-Guilu Co., Ltd.
Introduction to the Convention and Exhibition Industry-Huang Zhenjia, 2007, Department of Commerce, Ministry of Economic Affairs
International Conference and Event Management Practice - Ke Shuren, 2007, Department of Commerce, Ministry of Economic Affairs
Exhibition activity planning-Zhu Zhongyi, 2007, Department of Commerce, Ministry of Economic Affairs
Conference and exhibition site management-Ye Taimin, Zhu Meijun, 2007, Commercial Department of the Ministry of Economic Affairs
Exhibition Marketing Planning - Duan Enlei, 2007, Commercial Department, Ministry of Economic Affairs
Incentive Travel-Wu Jiwen, 2007, Department of Commerce, Ministry of Economic Affairs
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