1. To become familiar with the range of concepts in the arena of international business
2. To develop skill in using a variety of analytical frameworks for making decision in international business
3. To develop skill in organizing for effectively entering and operating in international markets.
4. Development of critical thinking and problem solving competencies in international business.1. To become familiar with the range of concepts in the arena of international business
2. To develop skill in using a variety of analytical frameworks for making decisions in international business
3. To develop skill in organizing for effectively entering and operating in international markets.
4. Development of critical thinking and problem solving competencies in international business.
國際/全球管理是多元文化或跨文化環境的規劃，組織，領導，和控制程序；探討多元文化或跨文化環境，發展經營管理策略，設計及營運管理系統，和管理人力資源，以確保持久的競爭優勢。
綜合使用「課程講授」和「個案討論」教學方法，培育分析國際/全球市場的經營環境與規劃及執行國際/全球策略的全球策略管理能力。
International/Global Management is the process of planning, organizing, leading, and controlling multicultural or cross-cultural environments; exploring multicultural or cross-cultural environments, developing business management strategies, designing and operating management systems, and managing human resources to ensure lasting Competitive advantage.
Comprehensive use of "course lectures" and "case discussion" teaching methods to cultivate global strategic management capabilities in analyzing the business environment of the international/global market and planning and executing international/global strategies.
International Business: Strategy, Management, and the New Realities by Tamer Cavusgil, Gary Knight, John Riesenberger. 3/E. ISBN-10: 0132991268 • ISBN-13: 9780132991261
International Business: Strategy, Management, and the New Realities by Tamer Cavusgil, Gary Knight, John Riesenberger. 3/E. ISBN-10: 0132991268 • ISBN-13: 9780132991261
| 評分項目 Grading Method | 配分比例 Grading percentage | 說明 Description |
|---|---|---|
| Mid-term testMid-term test mid-term test |
20 | |
| Final ExamFinal Exam final exam |
30 | |
| Business PlanBusiness Plan business plan |
35 | |
| Business ResearchBusiness Research business research |
15 |
