To improve students’ listening, speaking, and writing abilities concerning international business subjects by having students analyze various aspects and concepts of management, marketing, advertising, investing, and customer service.
Exposure to a variety of related theories includes: global alliance branding, joint venture learning, competitive advantage, strategic leadership, etc.To improve students’ listening, speaking, and writing abilities concerning international business subjects by having students analyze various aspects and concepts of management, marketing, advertising, investing, and customer service.
Exposure to a variety of related theories include: global alliance branding, joint venture learning, competitive advantage, strategic leadership, etc.
Have students analyze various aspects and concepts of management, international business theory, marketing, and business ethics. Exposure to a variety of related theories includes: relationship learning, strategic leadership, global logistics, partner selection, trust, commitment, relationship memory, etc.
Have students analyze various aspects and concepts of management, international business theory, marketing, and business ethics. Exposure to a variety of related theories include: relationship learning, strategic leadership, global logistics, partner selection, trust, commitment, relationship memory, etc.
There are no textbooks for BEII.
There are no textbooks for BEII.
| 評分項目 Grading Method | 配分比例 Grading percentage | 說明 Description |
|---|---|---|
| Mid-term examinationMid-term examination Mid-term examination |
25 | |
| Final examination Final examination Final examination |
25 | |
| Daily workDaily work Daily work |
50 | (participation, preparation, team analyses quality, motivation, written work, quizzes, homework, group project quality) |
