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course information of 102 - 02 | 1459 Business English (II)(商用英文(二))

Taught In English1459 - 商用英文(二) Business English (II)


教育目標 Course Target

To improve students’ listening, speaking, and writing abilities concerning international business subjects by having students analyze various aspects and concepts of management, marketing, advertising, investing, and customer service. Exposure to a variety of related theories includes: global alliance branding, joint venture learning, competitive advantage, strategic leadership, etc.To improve students’ listening, speaking, and writing abilities concerning international business subjects by having students analyze various aspects and concepts of management, marketing, advertising, investing, and customer service. Exposure to a variety of related theories includes: global alliance branding, joint venture learning, competitive advantage, strategic leadership, etc.


課程概述 Course Description

Have students analyze various aspects and concepts of management, international business theory, marketing, and business ethics. Exposure to a variety of related theories includes: relationship learning, strategic leadership, global logistics, partner selection, trust, commitment, relationship memory, etc.
Have students analyze various aspects and concepts of management, international business theory, marketing, and business ethics. Exposure to a variety of related theories includes: relationship learning, strategic leadership, global logistics, partner selection, trust, commitment, relationship memory, etc.


參考書目 Reference Books

There are no textbooks for BEII.
there A Reno textbook is for be II.


評分方式 Grading

評分項目 Grading Method 配分比例 Grading percentage 說明 Description
Mid-term examinationMid-term examination
mid-term examination
25
Final examination Final examination
final examination
25
Daily workDaily work
daily work
50 (participation, preparation, team analyses quality, motivation, written work, quizzes, homework, group project quality)

授課大綱 Course Plan

Click here to open the course plan. Course Plan
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相似課程 Related Course

必修-1460 Business English (II) / 商用英文(二) (國貿系3A,授課教師:陳中漢,一/5,6[M132])
必修-1465 Business English (II) / 商用英文(二) (國貿系3B,授課教師:Donald Gotcher,三/3,4[M217])
必修-1466 Business English (II) / 商用英文(二) (國貿系3B,授課教師:羅愛倫,四/1,2[M217])
必修-1471 Business English (II) / 商用英文(二) (國貿系3C,授課教師:Donald Gotcher,一/6,7[M217])
必修-1472 Business English (II) / 商用英文(二) (國貿系3C,授課教師:羅愛倫,五/1,2[M217])

Course Information

Description

學分 Credit:2-2
上課時間 Course Time:Wednesday/6,7[M217]
授課教師 Teacher:Donald Gotcher
修課班級 Class:國貿系3A
選課備註 Memo:另行分班
This Course is taught In English 授課大綱 Course Plan: Open

選課狀態 Attendance

There're now 36 person in the class.
目前選課人數為 36 人。

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