本課程旨在培養碩士生於進階設計中問題脈絡化、設計邏輯化與策略提案的能力。透過實際案例分析，學生將理解設計從概念發想到量產實踐的過程，並探討設計在企業、品牌、行銷與市場中的角色。課程強調設計提案的務實性與可執行性，訓練學生從使用者需求、市場條件與製造限制中提出具創新性與可行性的設計方案。

課程將以設計競賽與投稿作為實作練習，透過櫻花廚具設計培養企業量產與產品開發思維，透過奇想設計強化創新議題與未來情境思考，並透過 iF Design Award 訓練國際設計敘事與提案表達能力，最終建立學生完整的進階設計提案能力與獨立思考能力。

This course aims to cultivate master's students' abilities in problem contextualization, design logic and strategic proposal in advanced design. Through actual case analysis, students will understand the design process from concept to mass production practice, and explore the role of design in enterprises, brands, marketing and markets. The course emphasizes the pragmatism and executability of design proposals and trains students to propose innovative and feasible design solutions based on user needs, market conditions and manufacturing constraints.

The course will use design competitions and submissions as practical exercises, cultivate corporate mass production and product development thinking through Sakura kitchenware design, strengthen innovative issues and future situation thinking through fantasy design, and train international design narrative and proposal expression skills through the iF Design Award, ultimately establishing students' complete advanced design proposal abilities and independent thinking abilities.

本課程旨在於培養學生應有的設計知識與技術，以從事相關產品設計與開發，課程經由老師的指導與討論以及同學間的切磋觀摩以培養設計的本質學能，學生將依照所設定的設計主題學習自我發掘和界定問題的能力以及自我規劃與掌握設計流程的能力，並在不同的設計階段中，產生多種構想以發展為解決問題的最佳設計方案，最後透過模型與多媒體的發表與展示，來呈現學生對本課程的學習成效，進而提升學生的產品設計能力，此為本課程最主要的目的。

This course aims to cultivate students' necessary design knowledge and skills to engage in related product design and development. The course cultivates the essential learning ability of design through teacher's guidance and discussion as well as peer competition and observation. Students will learn the ability to self-explore and define problems according to the set design theme, as well as self-planning and The ability to master the design process and generate multiple ideas in different design stages to develop into the best design solution to solve the problem. Finally, through the publication and display of models and multimedia, students' learning results of this course are presented, thereby improving students' product design capabilities. This is the main purpose of this course.

1.設計的本質 田中一雄著 詹幕如譯 雙喜出版 2022/05/11
2.推測設計(設計、想像與社會夢想) 安東尼、鄧恩
3.地方設計(萃取土地魅力、挖掘地方價值) 蔡亦屏
4.打敗P&G的美則傳奇 艾瑞克·萊恩等 著
5.體驗設計-整合品牌、經驗及價值的架構 Patrick Newbery, Kevin Farnham 著

1. The Essence of Design Written by Kazuo Tanaka Translated by Zhan Muru Double Happiness Publishing 2022/05/11
2. Speculative Design (Design, Imagination and Social Dreams) Anthony, Dunn
3. Local design (extracting the charm of the land and exploring local value) Cai Yiping
4. The Legend of Beauty that Defeated P&G by Eric Lane et al
5. Experience design - a structure that integrates brand, experience and value by Patrick Newbery, Kevin Farnham