對於工業設計而言，設計最終所呈現給消費者的產品，最終仰賴於構成產品的三大要素即是造型、材料與色彩。其中色彩的應用與表現，除了可以影響消費者的偏好，協助提升產品的銷售與滿意度，更重要的是，透過適當的色彩應用，可以做到更完善的意義傳達與情感的喚起。
本課程規劃三大部分的內容，第一個部分為講解與說明視覺的構成；第二個部分則著重於色彩與人之間的關係，在此將人生活中所見到的色彩與意涵進行說明再切入有關色彩搭配的基礎知識；第三個部分則有作演練進行色彩創作與產品色分析之應用。
透過三個部分的內容建立學生對於色彩學的基礎知識與架構並學習利用之。
另外本課程分成四大主題，第一主題為生活色彩、第二主題為環境色彩、第三主題為色彩創作、第四主題為CMF色彩建構，每個主題都將於課堂中講授色彩原理與應用，以理論基礎為設計應用的實作回家作業，分組與個人作業交錯並搭配上台報告或發表展示For industrial design, the three major elements that design ultimately reflect the products that consumers finally present are modeling, materials and colors. Among them, the application and expression of color can not only affect consumers' preferences and help improve product sales and satisfaction, but more importantly, through appropriate color applications, more perfect meaning transmission and emotional uplifting can be achieved.
The first part of this course plans three parts. The first part is to explain and explain the structure of vision; the second part focuses on the relationship between color and people, and here we carry out the colors and meanings seen in people's lives. Explain and then enter the basic knowledge about color matching; the third part will be used to perform color creation and product color analysis.
Through the content of three parts, students build basic knowledge and structure of color learning and use it.
In addition, this course is divided into four major themes. The first theme is life color, the second theme is environmental color, the third theme is color creation, and the fourth theme is CMF color structure. Each theme will teach the color principles and applications in the classroom. , design application-based practical work, group and personal work errors, and report on the stage or presentation
工業設計流程中色彩學的適當運用能達到促進銷售行為與提升產品語意之功能。
國際色彩規劃趨勢與法則、色彩辨識與心裡影響與形色搭配規劃方法。
本課程前期將以生活中所看見的各種色彩做為色彩學的引言，目的在於讓學生了解色彩在文化、宗教與產品上都具有「語意」之功能。對色彩間補色、寒暖色、對比色….等色彩基本知識展開論述，配合色彩的情感與形狀對色彩的相對關係，做為彩計劃的基本知識。並將以實做色彩計劃使學生建立自身色彩的搭配個性與色彩情感的應用。
The appropriate use of color learning in the industrial design process can achieve the functions of promoting sales behavior and improving product meaning.
International color planning trends and rules, color identification and heart impact and shape and color matching planning methods.
In the early stage of this course, the various colors seen in life will be used as an introduction to color learning, with the purpose of allowing students to understand that colors have the function of "word" in culture, religion and products. Explain the basic knowledge of color between color, cold and warm colors, contrast colors, etc., and make the basic knowledge of color planning based on the emotion of color and the relative relationship between shape and color. It will also be a practical color plan to enable students to establish their own color matching personality and color emotions.
1. 教師自編教材
2. 林昆範。2021。色彩原論。全華圖書股份有限公司，新北市。
3. 陳一平。2011。視覺心理學。雙葉書廊有限公司，台北。
4.吳湘樺。2014。你好色:窺探色彩心理學。大拓文化，新北市
5. SendPoints編著。2020。所有人都用得上的暢銷配色學，原點出版 大雁文化發行，台北市
6. Iyamadesign著;王榆琮譯。2021。配色的設計美學。時報文化，台北市
7.SendPoints。2021。日本暢銷配色法則。原點出版 大雁文化發行，台北市
8.紅糖美學。2019。配色設計學：從理論到應用，零基礎的入門指南。邦聯文化 睿其書房，台北市
9.像藝術家一樣活用色彩，貝蒂.愛德華(Betty Edwards)著;駱香潔譯，2022，木馬文化出版 遠足文化發行，新北市
10.色彩的履歷書:從科學到風俗，75種令人神魂顛倒的色彩故事，卡西亞.聖.克萊兒 著; 蔡宜容 譯，2023，本事出版，臺北市
1. Teachers compile textbooks
2. Lin Kunqun. 2021. Color original. Quanhua Book Co., Ltd., New Taipei City.
3. Chen Yiping. 2011. Visual psychology. Double Leaf Library Co., Ltd., Taipei.
4. Wu Xiangzhi. 2014. Hello lust: Exploring the psychology of color. Datuo Culture, New Taipei City
5. Edited by SendPoints. 2020. The best color matching that everyone can use, original publishing, published by Tianyan Culture, Taipei City
6. Iyamadesign; Wang Yucong translated. 2021. Design aesthetics for color matching. Time Culture, Taipei City
7.SendPoints. 2021. Japanese super marketing color matching method. Original Point Published by Dayan Culture, Taipei City
8. Red sugar aesthetics. 2019. Color matching design: a zero-basic entry guide from theory to application. Banglian Culture Ruiqi Bookstore, Taipei City
9. Use colors like artists, by Betty Edwards; 六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六六�
10. Color Book: From science to custom, 75 kinds of color stories that make people feel depressed, written by Casia. San Clee; Cai Yirong, 2023, Publishing in Taipei City
| 評分項目 Grading Method | 配分比例 Grading percentage | 說明 Description |
|---|---|---|
| 平時作業平時作業 Normal operation |
75 | 課程平時作業 - 依課程進度表現調幅 |
| 期末展示期末展示 Final display |
5 | 期末成果彙整展示 |
| 期末報告期末報告 Final report |
5 | 期末彙整作業繳交 |
| 學習態度(出席率)學習態度(出席率) Learning attitude (attendance rate) |
15 | 學習表現、出席率 |
