《認識媒體—人的延伸》（1964）奠定了麥克魯漢「當代媒體先知」的地位，當今盛行的「地球村」、「媒體即訊息」等概念，皆出自本書。麥克魯漢在《認識媒體》打破媒體內容優於形式，或僅把媒體視為中介或中介者，而把媒體視為人的延伸:肉體、感官功能以及意識的延伸，而且，麥克魯漢發現媒體不只為我們服務，也潛在地改變了我們的思維邏輯。
本課程通過麥克魯漢《認識媒體》，瞭解媒體本身的特徵，進而瞭解為什麼媒體即訊息，媒體如何成了人的延伸，延伸了什麼，這些延伸對我們「自身」有什麼作用與影響。在學習的麥克魯漢的媒體觀點的同時，觀察並反思當代媒體現象與問題。

"Understanding Media - The Extension of Man" (1964) established McLuhan's status as "the prophet of contemporary media". Today's popular concepts such as "global village" and "media is the message" all come from this book. In "Understanding Media", McLuhan broke down the superiority of media content over form, or regarded media only as an intermediary or intermediary, and regarded media as an extension of human beings: an extension of the body, sensory functions, and consciousness. Moreover, McLuhan found that media not only serves us, but also potentially changes our thinking logic.
This course uses McLuhan's "Understanding Media" to understand the characteristics of the media itself, and then understand why the media is the message, how the media becomes an extension of people, what extensions they have, and what role and impact these extensions have on our "self". While studying McLuhan's media perspectives, observe and reflect on contemporary media phenomena and issues.

麥克魯漢，《認識媒體—人的延伸》。譯者：鄭明萱。
Marshall McLuhan, "Understanding Media: The Extensions of Man".

McLuhan, "Understanding Media - An Extension of Man." Translator: Zheng Mingxuan.
Marshall McLuhan, "Understanding Media: The Extensions of Man".