6058 - 智財管理與企業轉型

Ahead of the Curve with Future Insights

教育目標 Course Target

洞見未來,超前部署
1. 現代企業經營面臨內外錯綜複雜的情勢,身為領導者必須要思考未來將預見的挑戰和危機,以不同面向檢視危機並提早因應。
2. 所有的對策都要透過PDCA(Plan、Do、Check、Action)不斷的演練,除了熟練因應對策,也要因應情勢變化隨時改變對策。

一堂百億級的國際貿易課
1. 台灣企業大部分以出口外銷為主,但是對於國際和各國法律的認知相對薄弱,以致容易誤踩貿易地雷,耗費巨大心血處理法律民刑事訴訟,甚至有企業高管遭遇監禁和巨額賠款。
2. 即使企業不從事國際貿易,在大國長鞭管轄效應下也可能觸犯他國法令。孰悉國際貿易法律,建立企業內法遵系統是每位領導人都要有的基本認知。

See the future and advance deployment
1. For modern enterprise operations to face complex internal and external errors, as leaders, they must think about the challenges and crises that will be foreseen in the future, view the crisis in different directions and respond in advance.
2. All measures must be carried out through PDCA (Plan, Do, Check, Action). In addition to familiarizing with the response measures, we must also change the responses at any time due to changes in the situation.

A one-level international trade class
1. Most Taiwanese companies mainly export and foreign sales, but their understanding of international and national laws is relatively weak, which makes them prone to misstep trade landmines, spending a lot of effort to deal with legal civil criminal lawsuits, and some corporate executives even encountered bans and huge payments.
2. Even if the company does not engage in international trade, it may violate other laws under the effectiveness of the national whip control. Who knows international trade laws and establishes an enterprise internal and legal compliance system is a basic understanding that every leader must have.

參考書目 Reference Books

「美國陷阱」 作者:弗雷德里克 皮耶魯齊 & 馬修 阿倫 中和出版

"The American Trap" Author: Frederick Pieruzi & Mathur Aron Zhonghe Publishing

評分方式 Grading

評分項目
Grading Method
配分比例
Percentage
說明
Description
課堂參與討論
Class Participation and Discussion
100

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課程資訊 Course Information

基本資料 Basic Information

  • 課程代碼 Course Code: 6058
  • 學分 Credit: 0.5-0
  • 上課時間 Course Time:
    Saturday/2,3,4[M367]
  • 授課教師 Teacher:
    彭双浪
  • 修課班級 Class:
    高階經管班1,2
  • 選課備註 Memo:
    CEO組模組課程。上課時間:【週六09-12點】:12/14、12/28,M367
選課狀態 Enrollment Status

目前選課人數 Current Enrollment: 38 人

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