1. ESG概念與實踐： 環境保護：理解企業如何透過減少資源消耗和減少污染來保護環境。 社會責任：探討企業如何在其業務實踐中促進社會福祉和公平。 - 企業治理：分析良好治理對於企業透明度、倫理和責任的重要性。
2. AI趨勢與商業影響：- 探索AI在當前商業環境中的主要趨勢，包括自動化、數據驅動決策和客戶服務創新。 討論AI如何促進企業達成ESG目標，例如通過提高能源效率來減少環境足跡，或透過數據分析改善社會影響評估。
3. ESG與AI的整合策略： 課程將探討如何將AI趨勢融入ESG策略，以增強企業的可持續性和競爭力。 分析案例研究，了解企業如何成功整合AI與ESG，以及這些策略如何影響他們的長期業務模型和市場表現。
通過本課程，學生將獲得對ESG策略的深入了解和對AI趨勢的洞察，使他們能夠在未來的職業生涯中推動創新和可持續發展。
1. ESG concepts and practices: Environmental protection: Understand how companies protect the environment by reducing resource consumption and pollution. Social Responsibility: Explore how companies promote social well-being and equity in their business practices. - Corporate Governance: Analyzes the importance of good governance for corporate transparency, ethics and responsibility.
2. AI Trends and Business Impact: - Explore the key trends of AI in the current business environment, including automation, data-driven decision-making and customer service innovation. Discuss how AI can help companies achieve ESG goals, such as reducing environmental footprints by improving energy efficiency, or improving social impact assessments through data analysis.
3. Integration strategies of ESG and AI: The course will explore how to integrate AI trends into ESG strategies to enhance corporate sustainability and competitiveness. Analyze case studies to understand how companies are successfully integrating AI and ESG and how these strategies impact their long-term business models and market performance.
Through this course, students will gain a deep understanding of ESG strategies and insights into AI trends, enabling them to drive innovation and sustainability in their future careers.
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