本課程目標藉由授課，實務實例說明，個案討論，情境模擬與專題報告的綜合學習方式，加強同學對企業經營實務統整學習了解，並深入了解企業各功部門如何互動運作。此外，對於企業內溝通能力與技巧，加強以實例增進學習效果。有鑑於科技資訊系統對企業經營的重要性，本課程將以國際知名跨國半導體公司的營運與資訊系統為例,協助同學了解如何透過資訊系統提升經營效能，並了解跨國企業的企業文化與運作模式。根據以上的學習，最後將加強創業的專業學習與模擬，分組選定創業項目並撰寫創業計畫書與現場報告. 本課程並且加強企業倫理與公司治理的正確觀念，為日後事業經營做好準備。本課程著重課堂討論，無法保持高出席率者勿選，成績評量採用現場報告方式須全組到齊，缺席者不予計分。The purpose of this course is to strengthen students' understanding of corporate business practices through a comprehensive learning method of teaching, practical examples, case discussions, situational simulation and topic reporting, and to strengthen students' understanding of corporate practice integrity and in-depth understanding of how various corporate departments work interactively. In addition, for the communication skills and skills within the enterprise, we will strengthen the learning effect through practical examples. Given the importance of technology information systems to corporate operations, this course will take the operation and information system of internationally renowned multinational semiconductor companies as an example, helping students understand how to improve operational efficiency through information systems, and understand the corporate culture and operation model of multinational enterprises. Based on the above learning, we will finally strengthen the professional learning and simulation of the entrepreneurial industry, select entrepreneurial projects and write entrepreneurial planning books and live reports. This course will also strengthen the correct concepts of corporate ethics and corporate governance, and prepare for future business operations. This course focuses on class discussions. Those who cannot maintain high attendance should not be selected. The performance evaluation shall be fully organized by the on-site reporting method, and those who are absent will not be awarded points.
國家競爭優勢-- Michael Porter
Corporate Lifecycles --Ichak Adizes
Living on the fault line -- Geoffrey A. Moore
企業概論-- 張緯良或其他版本
National competition advantages-- Michael Porter
Corporate Lifecycles --Ichak Adizes
Living on the fault line -- Geoffrey A. Moore
Corporate Profile--Zhang Chengliang or other versions
| 評分項目 Grading Method | 配分比例 Grading percentage | 說明 Description |
|---|---|---|
| 課堂參與 課堂參與 Class Participation |
30 | 依上課表現評分 |
| 企業實務模擬企業實務模擬 Enterprise practice simulation |
30 | 缺席不計分 |
| 期末課堂報告 期末課堂報告 Final class report |
30 | 缺席不計分 |
| 期末報告作業內容期末報告作業內容 Final report business content |
10 | 缺席不計分 |
