This course comprehensively explains the fundamental principles underlying digital transformation and platform business. The practical application of these concepts to real-world scenarios is vital to the course. Through analysis of various industries using relevant theories and concepts, students will develop a deep comprehension of how digital transformation shapes different sectors. This analytical approach enables students to evaluate firms' strategies for digital transformation and assess their effectiveness in adapting to the digital age. Furthermore, the course emphasizes the importance of case studies in generating valuable insights. By studying real-life examples, learners will be able to extract key lessons and best practices, allowing them to make informed decisions when faced with similar challenges. Overall, this course equips students with the tools and frameworks to comprehend, evaluate, and strategize in digital transformation. By combining theoretical knowledge with practical applications, students will be well-prepared to navigate the complexities and opportunities presented by the digital era.This course comprehensively explains the fundamental principles underlying digital transformation and platform business. The practical application of these concepts to real-world scenarios is vital to the course. Through analysis of various industries using relevant theories and concepts, students will develop a deep comprehension of how digital transformation shapes different sectors. This analytical approach enables students to evaluate firms' strategies for digital transformation and assess their effectiveness in adapting to the digital age. Furthermore, the course emphasizes the importance of case studies in generating valuable insights. By studying real-life examples, learners will be able to extract key lessons and best practices, allowing them to make informed decisions when faced with similar challenges. Overall, this course equips students with the tools and frameworks to comprehend, evaluate, and strategize in digital transformation. By combining theoretical knowledge with practical applications, students will be well-prepared to navigate the complexities and opportunities presented by the digital era.
Parker, G., Van Alstyne, M., & Choudary, S. P. (2016). Platform revolution How networked markets are transforming the economy—And how to make them work for you. W. W. Norton & Company.
Parker, G., Van Alstyne, M., & Choudary, S. P. (2016). Platform revolution How networked markets are transforming the economy—And how to make them work for you. W. W. Norton & Company.
| 評分項目 Grading Method | 配分比例 Grading percentage | 說明 Description |
|---|---|---|
| Course Participation and InteractionCourse Participation and Interaction course participation and interaction |
30 | Students are required to attend class |
| AssignmentAssignment assignment |
30 | |
| Final exam/presentationFinal exam/presentation final exam/presentation |
40 |
