The objective of the course is to provide students with a comprehensive understanding of international business, and to develop students' abilities to analyze problems in an international business context. The objective of the course is to provide students with a comprehensive understanding of international business, and to develop students' abilities to analyze problems in an international business context.
國際/全球管理是多元文化或跨文化環境的規劃,組織,領導,和控制程序;探討多元文化或跨文化環境,發展經營管理策略,設計及營運管理系統,和管理人力資源,以確保持久的競爭優勢。
綜合使用「課程講授」和「個案討論」教學方法,培育分析國際/全球市場的經營環境與規劃及執行國際/全球策略的全球策略管理能力。
International/Global Management is the process of planning, organizing, leading, and controlling multicultural or cross-cultural environments; exploring multicultural or cross-cultural environments, developing business management strategies, designing and operating management systems, and managing human resources to ensure lasting Competitive advantage.
Comprehensive use of "course lectures" and "case discussion" teaching methods to cultivate global strategic management capabilities in analyzing the business environment of the international/global market and planning and executing international/global strategies.
Charles W. L. Hill and G. Thomas M. Hult, Global Business Today: 10th Edition, McGraw Hill, 2018. (ISBN:978-1-259-92184-1)
Agency: 華泰文化代理
Charles W. L. Hill and G. Thomas M. Hult, Global Business Today: 10th Edition, McGraw Hill, 2018. (ISBN: 978-1-259-92184-1)
Agency: Huatai Culture Agency
評分項目 Grading Method | 配分比例 Grading percentage | 說明 Description |
---|---|---|
AttendanceAttendance attendance |
10 | Random Roll Call |
ExamExam exam |
60 | Mid-term and Final Exams (30% for each) |
Group ProjectGroup Project group project |
20 | Group Theme Presentation |
OtherOther other |
10 | Report, Quiz, In-class Activities (Merger to Group Project, if n/a.) |