The objective of the course is to provide students with a comprehensive understanding of international business, and to develop students' abilities to analyze problems in an international business context. The objective of the course is to provide students with a comprehensive understanding of international business, and to develop students' abilities to analyze problems in an international business context.
國際/全球管理是多元文化或跨文化環境的規劃,組織,領導,和控制程序;探討多元文化或跨文化環境,發展經營管理策略,設計及營運管理系統,和管理人力資源,以確保持久的競爭優勢。
綜合使用「課程講授」和「個案討論」教學方法,培育分析國際/全球市場的經營環境與規劃及執行國際/全球策略的全球策略管理能力。
International/global management is a multicultural or cross-cultural environment planning, organization, leadership, and control procedures; explore multicultural or cross-cultural environments, develop business management strategies, design and operation management systems, and manage human resources to ensure long-lasting competitive advantages.
Use the "course lecture" and "case discussion" teaching methods in a comprehensive manner to cultivate global strategy management capabilities to analyze the operating environment and planning of the international/global market and to implement international/global strategies.
Charles W. L. Hill and G. Thomas M. Hult, Global Business Today: 10th Edition, McGraw Hill, 2018. (ISBN:978-1-259-92184-1)
Agency: 華泰文化代理
Charles W. L. Hill and G. Thomas M. Hult, Global Business Today: 10th Edition, McGraw Hill, 2018. (ISBN: 978-1-259-92184-1)
Agency: Huatai Culture Agency
評分項目 Grading Method | 配分比例 Grading percentage | 說明 Description |
---|---|---|
AttendanceAttendance attendance |
10 | Random Roll Call |
ExamExam exam |
60 | Mid-term and Final Exams (30% for each) |
Group ProjectGroup Project group project |
20 | Group Theme Presentation |
OtherOther Other |
10 | Report, Quiz, In-class Activities (Merger to Group Project, if n/a.) |