值此國際化與自由化之知識經濟時代，良好的英語能力與紮實的企管知識，是現代企管人保持競爭優勢的關鍵核心能力。本課程將閱讀一系列的英文管理文章，學習有關市場、產品、財經、與策略…等最新企業發展與管理新知。同學應對自己有高度期許，勇於接受挑戰，並能持之以恆。In this era of knowledge economy of internationalization and liberalization, good English skills and solid business management knowledge are the key core competencies for modern business managers to maintain competitive advantages. In this course, you will read a series of English management articles and learn the latest business development and management knowledge about markets, products, finance, and strategies...etc. Students should have high expectations of themselves, be brave enough to accept challenges, and be able to persevere.
1) Harvard Business Review
2) Sloan Management Review
3) The Asian Wall Street Journal
4) The Economist
1) Harvard business review
| 評分項目 Grading Method | 配分比例 Grading percentage | 說明 Description |
|---|---|---|
| Mid-term examMid-term exam mid-term exam |
30 | |
| Final examFinal exam final exam |
40 | |
| Attendance and presentationAttendance and presentation attendance and presentation |
30 |
