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course information of 109 - 2 | 1224 Innovation and Entrepreneurship(創新與創業精神)

1224 - 創新與創業精神 Innovation and Entrepreneurship


教育目標 Course Target

  許多學界業界先進皆指出,未來最迫切需要人才的工作在當下可能尚未形成氣候;我們必須教導我們的學生畢業後投入還不存在的工作,運用還未發明的技術,解決未曾想像過的問題。這代表同學要學會的不再是細枝末節的知識與技能,而是要學會創新與開創的方法,以及如何站在制高點思考各種問題並預見未來,並且具備有動手做的能力(眼高手黑的能耐)。面對瞬息萬變的未來與社會環境快速變遷,同學必須學習「新叢林法則」,過去的生涯軌道是好學校通往好工作,然後一輩子無虞,現在有好學校不一定找得到好工作,找到好工作不見得待得了一輩子。   因此本課程期使學生藉由學習創新與創業精神,培養學生具備創業家之思考與行動方式,初步擁有機會辨識、創新熱情、典範知識、與創業實踐能力,了解東海大學創新創業的校園文化與創業生態環境,啟發學生之創新與創業精神,透過創新產品與服務發想及創業團隊成員媒合與組成的學習活動引導,促成創新事業的參與與發展。Many leaders in academia and industry have pointed out that the jobs that are most urgently in need of talents in the future may not yet exist today; we must teach our students to work in jobs that do not yet exist after graduation, and to use technologies that have not yet been invented to solve problems that have not been imagined. This means that what students need to learn is no longer detailed knowledge and skills, but how to innovate and create, how to think about various problems from a commanding height and foresee the future, and have the ability to do things by hand (the ability to have a good eye and a dark hand). ). Facing the ever-changing future and the rapid changes in the social environment, students must learn the "new law of the jungle". In the past, the career trajectory was that a good school led to a good job, and then there was no worries for life. Now, if you have a good school, you may not be able to find a good job. A job may not last a lifetime. Therefore, this course enables students to learn the spirit of innovation and entrepreneurship, cultivate students to think and act like entrepreneurs, initially possess opportunity identification, enthusiasm for innovation, model knowledge, and entrepreneurial practical abilities, and understand the campus culture and innovation of Tunghai University. The entrepreneurial ecological environment inspires students' innovation and entrepreneurial spirit, and promotes the participation and development of innovative undertakings through learning activities that guide the creation of innovative products and services and the matching and formation of entrepreneurial team members.


參考書目 Reference Books

1. 課程講義
2. Alexander Osterwalder and Yves Pigneur (2010) , 商業模式新生代 Business Model Generation Wiley
3. C. R., & Wilmot, W. W. (2006). Innovation: the five disciplines for creating what customers want. NY: Crown Business.
4. Johnson, M. 2010. 白地策略 Seizing the White Space
5. Timmons, J.A.(2007), New venture creation: entrepreneurship for the 21st century, 7th ed., McGraw-Hill.
1. Course handouts
2. Alexander Osterwalder and Yves Pigneur (2010), Business Model Generation Wiley
3. C. R., & Wilmot, W. W. (2006). Innovation: the five disciplines for creating what customers want. NY: Crown Business.
4. Johnson, M. 2010. Seizing the White Space
5. Timmons, J.A. (2007), New venture creation: entrepreneurship for the 21st century, 7th ed., McGraw-Hill.


評分方式 Grading

評分項目 Grading Method 配分比例 Grading percentage 說明 Description
課堂參與及討論課堂參與及討論
Class participation and discussion
30
期中考/報告期中考/報告
Midterm exam/report
35
期末報告/考試/競賽成果期末報告/考試/競賽成果
Final report/examination/competition results
35

授課大綱 Course Plan

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Course Information

Description

學分 Credit:0-3
上課時間 Course Time:Tuesday/2,3,4[M243]
授課教師 Teacher:吳祉芸/金必煌
修課班級 Class:企管系2C
選課備註 Memo:創業與組織領導組必修
授課大綱 Course Plan: Open

選課狀態 Attendance

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