6129 - Business Research Methods 英授 Taught in English
Business Research Methods
教育目標 Course Target
This course provides an overview of general research methods and issues. The aim is to prepare students to understand, critically consume and conduct research. The course introduces students to qualitative and quantitative research methods appropriate to the business. Students' develop skills in identifying and using research literature, defining research problems, designing a research project, and in collecting, analyzing, recording, and interpreting data.
This course provides an overview of general research methods and issues. The aim is to prepare students to understand, critically consume and conduct research. The course introduces students to qualified and quantitative research methods appropriate to the business. Students' develop skills in identifying and using research literature, defining research problems, designing a research project, and in collecting, analyzing, recording, and interpreting data.
參考書目 Reference Books
PRIMARY SOURCE: Cooper, D.R., & Schindler, P.S. (2014). Business research methods (12th ed.). New York: McGraw-Hill.
PRIMARY SOURCE: Cooper, D.R., & Schindler, P.S. (2014). Business research methods (12th ed.). New York: McGraw-Hill.
評分方式 Grading
| 評分項目 Grading Method |
配分比例 Percentage |
說明 Description |
|---|---|---|
|
Mini Research Proposal Mini Research Proposal |
45 | Students will prepare a brief research proposal in multiple parts to examine an issue related to your business interests. |
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Quizzes Quizzes |
20 | Students will complete four (4) quizzes in class. |
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Oral presentations Oral presentations |
25 | Students will present two (2) updates on their research proposal. |
|
Active participation Active participation |
10 | Students will arrive to class prepared and actively participate in individual and group learning activities. |
授課大綱 Course Plan
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相似課程 Related Courses
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課程資訊 Course Information
基本資料 Basic Information
- 課程代碼 Course Code: 6129
- 學分 Credit: 3-0
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上課時間 Course Time:Tuesday/6,7,8[M009]
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授課教師 Teacher:James Edward Hinterlong/黃琛瑞
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修課班級 Class:國企碩學程1,2
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選課備註 Memo:English-Taught Course for All-Major Senior and Graduate Students
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