訓練學員如何利用商管資料檔，進行統計分析與個案研討。進而有助於提升EMBA撰寫報告及碩士論文之品質。Train students how to use business management data files to conduct statistical analysis and case studies. This will help improve the quality of EMBA reports and master's thesis writing.
1. 建立商管研究方法之基本概念
2. 熟悉商管研究方法之程序及各項研究技巧
3. 瞭解如何進行研究設計與資料蒐集
4. 學會使用E-views進行基本的計量經濟與時間序列分析
5. 學會使用個案研究方法進行質性研究
1. Establish basic concepts of business management research methods
2. Be familiar with the procedures and various research techniques of business management research methods
3. Understand how to conduct research design and data collection
4. Learn to use E-views for basic econometric and time series analysis
5. Learn to use case study methods to conduct qualitative research
Gerald Keller著，呂金河審閱，顏慧、丁淑芳譯，Statistics for Management and Economics(統計學)，11e，東華書局。
Written by Gerald Keller, reviewed by Lu Jinhe, translated by Yan Hui and Ding Shufang, Statistics for Management and Economics (Statistics), 11e, Donghua Book Company.
| 評分項目 Grading Method | 配分比例 Grading percentage | 說明 Description |
|---|---|---|
| 案例分析案例分析 Case study |
60 | 學期成績：林灼榮教授佔2/3，張國雄教授佔1/3。 |
| 上課績效上課績效 Class performance |
40 |
