2584 - 使用者體驗願景學實作

User Experience Design and

教育目標 Course Target

將帶領大家從探索使用者根本需求與認知開始,透過產品、服務、商業模式的創新,以提供使用者嶄新的體驗和經驗(稱之為「體驗願景」),更重要的是,能同時實現企業的商業利益。本課程將結合認知心理學、設計思考、黃金圈等理論導入使用者體驗,將清楚的釐清設計目標之願景,進而透過不同專案目標完成其願景設計實務。

We will lead everyone to start by exploring the fundamental needs and cognitions of users, and through the innovation of products, services, and business models, we will provide users with new experiences and experiences (called "experience vision"), and more importantly, realize the commercial interests of the enterprise at the same time. This course will combine cognitive psychology, design thinking, golden circle and other theories into user experience, clearly clarify the vision of design goals, and then complete the vision design practice through different project goals.

課程概述 Course Description

了解目標後的願景設計,最需要的是實踐出來後快速獲得反饋,因此『願景設計與實作』的課程,將上課所學之文本與發想概念,透過實體或展演的方式呈現給使用者,已獲得最真實的評價,並進行再度修正願景設計。

After understanding the goals, the most important thing for vision design is to get quick feedback after putting it into practice. Therefore, in the "Vision Design and Implementation" course, the texts and concepts learned in the class are presented to the users through entities or performances. The most realistic evaluation has been obtained, and the vision design can be revised again.

參考書目 Reference Books

三崎和彥等人,使用者體驗願景設計,中衛發展中心
賴利・萊佛, 麥可・路里克, 派翠克・林克, 設計思考全攻略:概念X流程X工具X團隊,史丹佛最受歡迎的商業設計課一次就上手,天下雜誌
亞倫‧史密斯,亞歷山大‧奧斯瓦爾德,伊夫‧比紐赫,翠西‧帕帕達拉斯,葛瑞格‧柏納達,季晶晶,價值主張年代:設計思考X顧客不可或缺的需求=成功商業模式的獲利核心,天下雜誌
提姆.布朗,吳莉君,設計思考改造世界,聯經出版公司
自編教材

Kazuhiko Misaki and others, User Experience Vision Design, Zhongwei Development Center
Riley Leifer, Michael Lurick, Patrick Link, The Complete Guide to Design Thinking: Concept Aaron Smith, Alexander Oswald, Yves Binuch, Tracey Papadalas, Greg Bernarda, Ji Jingjing, The Value Proposition Era: Design Thinking Tim. Brown, Wu Lijun, Design Thinking to Transform the World, Lianjing Publishing Company
Self-edited teaching materials

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課程資訊 Course Information

基本資料 Basic Information

  • 課程代碼 Course Code: 2584
  • 學分 Credit: 1-0
  • 上課時間 Course Time:
    Saturday/3[工設館]
  • 授課教師 Teacher:
    羅際鋐
  • 修課班級 Class:
    工設系3
  • 選課備註 Memo:
    外系欲選修者(限5名),請至工設系登記. 深碗型課程.
選課狀態 Enrollment Status

目前選課人數 Current Enrollment: 6 人

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