本課程的主要目的在提供修過經濟學原理的學生一個進階的個體課程，主要探討個體的選擇行為，廠商的決策，市場經濟的資源配置，及制度設計對經濟活動的影響。使學生對人類的經濟行為的決策、經濟活動與經濟制度有基本的認識。除了經濟理論的學習，也希望培養學生批判性思考及分析能力。課程將採用適當的圖形及數學分析工具，結合的實際現象的觀察與討論，使學生能將個體經濟理論應用到實際生活。The main purpose of this course is to provide an advanced individual course for students who have studied Principles of Economics. It mainly explores individual choice behavior, manufacturer's decision-making, resource allocation in the market economy, and the impact of institutional design on economic activities. To enable students to have a basic understanding of human economic behavior decision-making, economic activities and economic systems. In addition to the study of economic theory, we also hope to cultivate students' critical thinking and analytical skills. The course will use appropriate graphical and mathematical analysis tools, combined with observation and discussion of actual phenomena, to enable students to apply individual economic theory to real life.
經濟學旨在探討人們在有限的資源下如何做選擇？以及人們所選擇的活動，會造成什麼樣的結果？由於人們受到利己心的驅使，在資源（預算限制）及制度（法律規範）等限制條件下，會做理性選擇，以爭取最大私利，故個體經濟學亦可視為研究人類選擇行為的學問。長久以來，經由理論及實證研究的發展，經濟學已建構出一系列的模型，可用來解釋或預測經濟活動的結果。本課程旨在分析個別決策者（消費者、廠商）的選擇行為，及由此所導致的市場價格及資源配置狀況，以期對經濟活動（或行為）有更佳的瞭解。本課程屬於進階課程，著重在細膩分析，有較多模型或圖形的討論。課程內容包括：消費者選擇理論與應用、不確定狀況下之選擇、生產與成本、競爭性市場、不完全競爭市場、獨占力下的定價行為、基本賽局理論、要素市場理論、一般均衡理論、訊息不對稱及市場失靈等。
Economics aims to explore how people make choices with limited resources? And what are the consequences of the activities people choose? Because people are driven by self-interest and make rational choices under the constraints of resources (budget constraints) and systems (legal norms) to strive for maximum self-interest, individual economics can also be regarded as the study of human choice behavior. For a long time, through the development of theoretical and empirical research, economics has constructed a series of models that can be used to explain or predict the results of economic activities. This course aims to analyze the choice behavior of individual decision makers (consumers, manufacturers) and the resulting market prices and resource allocation conditions, in order to have a better understanding of economic activities (or behaviors). This course is an advanced course, focusing on detailed analysis, with more discussion of models or graphics. Course content includes: consumer choice theory and application, choice under uncertainty, production and cost, competitive market, imperfect competitive market, pricing behavior under monopoly power, basic game theory, factor market theory, general equilibrium theory , information asymmetry and market failure, etc.
Pindyck, R.S. and D.L. Rubinfeld, 2013, Microeconomics, US: Prentice Hall(中譯本，台北華泰書局)
陳正倉等、林惠玲，2013，個體經濟學—理論與應用，台北：雙葉書局。
張原卿，吳麗瑩，2000，個體經濟學，台北：雙葉書廊。
Frank, H.R., 2008, Microeconomics and Behavior, US: McGraw Hill.
Katz, M. and H. Rosen, 1998, Microeconomics, US: McGraw Hill.
Perloff, J.M., 2007, Microeconomics, US: Addison Wesley.
Schotter, A., 2008, Microeconomics: A Modern Approach, US: South-Wes
Waldman, D.E., 2008, Microeconomics, US: Addison Wesley.(中譯本：李秀芬，2012，台北：雙葉書局)tern.
Pindyck, R.S. and D.L. Rubinfeld, 2013, Microeconomics, US: Prentice Hall (Chinese translation, Taipei Huatai Book Company)
Chen Zhengcang et al., Lin Huiling, 2013, Individual Economics—Theory and Application, Taipei: Shuangye Book Company.
Zhang Yuanqing, Wu Liying, 2000, Individual Economics, Taipei: Shuangye Bookstore.
Frank, H.R., 2008, Microeconomics and Behavior, US: McGraw Hill.
Katz, M. and H. Rosen, 1998, Microeconomics, US: McGraw Hill.
Perloff, J.M., 2007, Microeconomics, US: Addison Wesley.
Schotter, A., 2008, Microeconomics: A Modern Approach, US: South-Wes
Waldman, D.E., 2008, Microeconomics, US: Addison Wesley. (Chinese translation: Li Xiufen, 2012, Taipei: Shuangye Publishing House)tern.
| 評分項目 Grading Method | 配分比例 Grading percentage | 說明 Description |
|---|---|---|
| 期中考期中考 midterm exam |
35 | |
| 期末考期末考 final exam |
35 | |
| 出席與平時考出席與平時考 Attend and take exams |
30 |
