讓學生了解電子商務的理論、類型、應用和發展，能撰寫電子商務網站的建置計畫；並學習網路行銷的專業知識，以應用在電子商務的商品銷售上Let students understand the theory, type, application and development of e-commerce, and be able to write the construction plan of e-commerce websites; and learn professional knowledge of online marketing to apply it to e-commerce product sales
網際網路的廣泛使用下，商業活動、教育文化及生活應用等層面已深受影響。本課程結合理論發展與實務應用，期能使學生具備在e世代中應具有之能力。
With the widespread use of the Internet, business activities, education and culture, and life applications have been deeply affected. This course provides reasonable discussion on development and practical application, hoping to enable students to have the ability to have in the e-generation.
上課時宣布
Announced during class
| 評分項目 Grading Method | 配分比例 Grading percentage | 說明 Description |
|---|---|---|
| 期中考期中考 Midterm exam |
35 | open book |
| 期末考期末考 Final exam |
35 | open book |
| 作業作業 Action |
10 | |
| 期末報告期末報告 Final report |
20 |
