6065 - 經營管理問題與決策專題

Special Topic of Business Problem-Solving and

教育目標 Course Target

■ 課程目標 (Course Objectives)
1.學習企業經營策略的理論及程序
2.瞭解產業環境對企業經營策略的影響
3.藉由個案的分析深入瞭解各種策略觀念,並能應用於實務中
4.對於各項創新議題的理解與探討

■ Course Objectives
1. Learn theories and procedures of corporate business management strategies
2. Understand the impact of industry environment on corporate business strategies
3. Through case analysis, we can understand various strategic concepts in depth and apply them to practice
4. Understanding and exploring various innovative topics

參考書目 Reference Books

本課程以教材以老師的講義及個案為主,並搭配一些較具前瞻性的管理論文或文獻。

This course focuses on the teaching materials and the teacher's lectures and cases, and is accompanied by some forward-looking management articles or texts.

評分方式 Grading

評分項目
Grading Method
配分比例
Percentage
說明
Description
課堂參與
Class Participation
30
個案討論
Case discussion
20
管理新知與期中讀書心得
Management of new knowledge and midterm reading experience
20
分組期末報告
Sub-subscription final report
20

授課大綱 Course Plan

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課程資訊 Course Information

基本資料 Basic Information

  • 課程代碼 Course Code: 6065
  • 學分 Credit: 0-3
  • 上課時間 Course Time:
    Thursday/6,7,8[M242]
  • 授課教師 Teacher:
    許書銘/洪明洲
  • 修課班級 Class:
    高階經管班2
  • 選課備註 Memo:
    碩2 CEO組必修;限碩專班
選課狀態 Enrollment Status

目前選課人數 Current Enrollment: 28 人

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