商品設計的最終要能透過銷售達成，設計師除了企劃能力，設計能力、國際觀，對於產品市場以及商品銷售必須要有基礎概念，才能橫向溝通發揮設計創意的最佳價值，為公司及商品謀取最大效益。
本課程藉由如何看市場 / 了解營銷人員銷售語言 / 認識如何銷售商品，來反思如何利用設計服務，來協助達成設計商品的銷售，以講師與客戶接觸的經驗，希望帶給設計系學生設計的市場概念。
The ultimate goal of product design must be achieved through sales. In addition to planning capabilities, design capabilities, and international outlook, designers must have basic concepts about product markets and product sales in order to communicate horizontally to maximize the value of design creativity and seek benefits for the company and products. Maximum benefits.
This course reflects on how to use design services to help achieve sales of designed products through how to see the market/understand the sales language of marketers/understand how to sell goods. Based on the lecturer's experience in contact with customers, it is hoped to bring design knowledge to design students. Market concept.
授課老師自編教材
Instructors prepare their own textbooks
| 評分項目 Grading Method | 配分比例 Grading percentage | 說明 Description |
|---|---|---|
| 隨堂作業隨堂作業 Homework |
60 | 依課程進度不定期安排隨堂練習 |
| 期末報告期末報告 Final report |
40 | 做一商品銷售提案 |
