●本課程的教學目的，透過經濟學觀點說明藝術產業在社會甚至國家經濟發展中所扮演的重要性。又身為藝術家如何在經濟活動中維持創作的自主性。

●以經濟學模型將藝術產業價值量化，證明藝術必將為文化與經濟的新動力。

●實作課程，提供數個藝術品虛擬拍賣，推選一位拍賣官，同學根據拍賣藝術品進行研究調查，作為心得報告。期末拍賣官將進行拍賣會。藉此提高同學對於藝術品的價值判斷能力。

●The teaching purpose of this course is to illustrate the importance of art industry in social and even national economic development through economic perspectives. And as an artist, how to maintain creative autonomy in economic activities.

●Quantitize the value of art industry using economics models, and prove that art will be a new force in culture and economy.

●The practical course provides several virtual auctions of art products, and recommends an auctioneer. The classmates conduct research and investigations based on the auctioned art products and report them as experiences. The auction officer will conduct an auction at the end of the period. This will improve students' ability to judge the value of art products.

《藝術經濟學導論》，顧兆貴著，文化藝術出版社2004年9月出版
《當藝術遇上經濟》，由典藏出版社出版。
藝術．文化經濟學，詹姆斯．海布倫/ 查爾斯M.蓋瑞著 典藏藝術家庭股份有限公司
文化創意產業讀本：創意管理與文化經濟，Chris Bilton著 遠流出版社出版

"Art Economics and Economics" by Gujianzhaoqian, published by Cultural Arts Press in September 2004
"When Art meets economy" is published by Collection Publishing House.
Art. Cultural and economics, James. Hebron/ by Charles M. Liewi Collection Arts Family Co., Ltd.
Cultural Creative Industry Reading: Creative Management and Cultural Economy, by Chris Bilton Published by Far-Flow Publishing House