1227 - 大陸台商企業研究
Study of Taiwanese Enterprise in
教育目標 Course Target
透過課程結合理論發展與實務，期能使學生對中國大陸經濟現況有深入瞭解。
Through the course's combination of theoretical development and practice, it is expected that students will have an in-depth understanding of the current economic situation in mainland China.
參考書目 Reference Books
主要書籍：自編講義
參考書籍：
1.兩岸經貿關係-台商的投資與經營觀點。(游鴻裕著，出版社-雙葉書廊有限公司，民國98年)
2.個案分析－台商西進與南移成敗案例分析。（邱振森及戴有毅著，第二版，台北市，出版社－台灣知識庫股份有限公司，民國93年）
Main books: Self-edited lecture notes
Reference books:
1. Cross-Strait economic and trade relations-Taiwanese businessmen’s investment and business perspectives. (Written by You Hongyu, published by Shuangye Bookstore Co., Ltd., 1998)
2. Case analysis - case analysis of the success or failure of Taiwanese businessmen moving westward and southward. (Author Qiu Zhensen and Dai Youyi, second edition, Taipei City, Publishing House - Taiwan Knowledge Base Co., Ltd., 1993)
評分方式 Grading
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配分比例 Percentage |
說明 Description |
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授課大綱 Course Plan
點擊下方連結查看詳細授課大綱
Click the link below to view the detailed course plan
相似課程 Related Courses
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課程資訊 Course Information
基本資料 Basic Information
- 課程代碼 Course Code: 1227
- 學分 Credit: 0-2
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上課時間 Course Time:Thursday/6,7[M146]
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授課教師 Teacher:王本正/王宏男
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修課班級 Class:共選修1-4 (企管系開)
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選課備註 Memo:全校選修
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