課程概述(Course Description)
新經濟(New Economy)，意指傳統製造工業經濟的型態，轉變成新的科技經濟型態。也就是近年來，以網路、資訊與通訊科技應用為主體的新興產業。這波資通訊技術的進步與革命，造就美國在二十世紀末的經濟繁榮，稱為新經濟。
進入二十一世紀之後，美國在巨量資料、雲端運算、物聯網等領域上所引發的服務、商業模式的創新，造成新經濟的再起。再加上，這兩年人工智慧應用蔚為風潮，預期又將巔覆許多傳統產業與商業模式。此外，中國大陸因互聯網+所帶動的經濟成長，可視為中國版的新經濟。
面對美國與中國大陸這波新經濟的發展，勢將對臺灣產業整體供應鏈、生產模式及未來產業的競爭力，帶來極大的衝擊。面臨此一重大挑戰，產業需要掌握智慧科技帶來的破壞性的創新，積極地進行轉型，以因應這波因科技創新造成的新經濟與商業模式創新之風潮。
本課程將介紹這波因巨量資料（Big data）、雲端運算（cloud computing）、物聯網（IoT）、人工智慧（AI）等應用，在各個產業帶來了破壞性創新的新服務或營運模式，例如阿里巴巴集團(Alibaba group)、Amazon Go、優步（Uber）、共享旅館（Airbnb）、影音串流（Netflix）等，讓修課學生瞭解資通訊科技的應用，尤其是互聯網、物聯網、雲端運算、大數據、人工智慧等，如何讓企業創造新的服務與商業模式，並對原有產業造成革命性的衝擊。
課程目標及內涵 (Course Objectives and Contents)
本課程旨在讓修課學生：
1. 瞭解初探為何智慧科技如何創造新經濟。
2. 熟悉觀察智慧科技如何協助企業，進行服務或商業模式的創新，如工業4.0及零售4.0如何運用智慧科技進行營運的創新。
3. 熟悉觀察並分析共享經濟與循環經濟如何創新價值。
4. 初步瞭解企業如何利用智慧科技進行轉型創新。
Course Description
New Economy means the traditional manufacturing industry economy and transforms into a new technological economy. That is, in recent years, a new industry has been mainly engaged in Internet, information and communication technology applications. This wave of advancement and revolution in information communication technology has created the economic prosperity of the United States at the end of the 20th century, called the new economy.
After entering the 21st century, the innovation of services and business models triggered by the United States in areas such as huge amounts of data, cloud computing, and Internet have led to a resurgence of new economy. In addition, in the past two years, artificial intelligence applications have become a trend, and it is expected to cover many traditional industry and business models. In addition, the economic growth driven by Internet+ in China can be seen as the Chinese version of the new economy.
Faced with the development of this new economic development in the United States and Mainland China, it will bring great impact on the overall supply chain, production model and future industries of Taiwan's industry. Faced with this major challenge, industries need to master the destructive innovation brought by smart technology and actively transform them to meet the new economic and business model innovation trend caused by technological innovation.
This course will introduce applications such as Big data, cloud computing, Internet of Things, artificial intelligence (AI), and other applications, which bring new services or operation models that disrupt and innovate in various industries, such as Alibaba group and Amazon Go, Uber, shared hotels (Airbnb), audio and video streaming (Netflix), etc., let students understand the application of information technology, especially Internet, Internet of Things, cloud computing, large data, artificial intelligence, etc., how enterprises can create new service and business models and cause revolutionary impacts on the original industry.
Course Objectives and Contents
This course is designed to allow students to:
1. Understand the initial exploration of why smart technology creates new economy.
2. Be familiar with how smart technology helps enterprises and innovate in service or business models, such as how Industry 4.0 and Retail 4.0 use smart technology to innovate in operation.
3. Be familiar with observation and analyze how shared and circular economy can innovate value.
4. Preliminary understanding of how enterprises use smart technology to transform and innovate.
1. 物聯網革命：共享經濟與零邊際成本社會的崛起
http://www.books.com.tw/products/0010658142
2. 零售4.0：零售革命，邁入虛實整合的全通路時代
http://www.books.com.tw/products/0010690734?loc=P_asb_002
3. 工業4.0：從製造業到「智」造業，下一波產業革命如何顛覆全世界？
http://www.books.com.tw/products/0010700657
4. 工業大數據：工業4.0時代的智慧轉型與價值創新
http://www.books.com.tw/products/0010719410?loc=P_asb_003
5. 互聯網＋：企業該如何顛覆性創新
6. 互聯網＋：傳統企業的自我顛覆、組織重構、管理進化與互聯網轉型
http://www.books.com.tw/products/0010694723
7. 互聯網＋：中國經濟成長新引擎
8. 互聯網＋：國家戰略行動路線圖
http://www.books.com.tw/products/0010694720?loc=P_asb_001
9. 誰擁有未來：小米互聯網思維PK傳統行業思維
http://www.books.com.tw/products/CN11341347
1. The Internet of Things Revolution: the rise of shared economy and the zero-side international cost society
http://www.books.com.tw/products/0010658142
2. Retail 4.0: Retail Revolution, entering the full-channel era of virtual integration
http://www.books.com.tw/products/0010690734?loc=P_asb_002
3. Industry 4.0: From manufacturing to "intelligent" manufacturing, how can the next wave of industry revolution overturn the world?
http://www.books.com.tw/products/0010700657
4. Large data of industry: Intelligent transformation and value innovation in the 4.0 era
http://www.books.com.tw/products/0010719410?loc=P_asb_003
5. Internet+: How enterprises can innovate
6. Internet+: Self-reversal, organizational structure, management evolution and Internet transformation of traditional enterprises
http://www.books.com.tw/products/0010694723
7. Internet +: China's new economic growth engine
8. Internet +: National Strategic Action Route Picture
http://www.books.com.tw/products/0010694720?loc=P_asb_001
9. Who has the future: Xiaomi Internet Thinking PK Traditional Industry Thinking
http://www.books.com.tw/products/CN11341347
| 評分項目 Grading Method | 配分比例 Grading percentage | 說明 Description |
|---|---|---|
| 平時成績，包括平時的作業、報告及研討平時成績，包括平時的作業、報告及研討 Regular achievements, including regular operations, reporting and research |
30 | |
| 期中考試或報告期中考試或報告 Midterm exam or report |
20 | |
| 期末報告（書面及口頭）期末報告（書面及口頭） Final report (letter and mouth) |
30 | |
| 課堂參與及出席率課堂參與及出席率 Class attendance and attendance |
20 |
