時間和過去經驗已指出，數位科技（DT）僅僅是變革的催化劑，真正的挑戰實是在變革本身，而非任何特定科技。經歷數十年的經驗，從業者已經開始意識到並聚焦於了解DT是以怎樣的方式讓組織得以採用完全不同且更有效的方式來拓展業務。不幸地，試圖從這些DT 變革中實現商業利益的結果卻往往是令人相當失望。如何落實DT 成為企業戰略優勢儼然已成為今天企業裡高階主管們主要關注的議題。利益實現管理可以被用來最大化來自於一個特定專案或者方案的報酬，並且最優化與平衡專案(或者方案)的投資組合，抑或去決定及管理有效的商業策略。本課程的目標之一便是使學生全面了解採用專案導向、方案導向或者專案組合導向方式來執行策略時之間的差異以及對組織層面有哪些影響。
服務，一般而言，是一種組織內部的商務流程，不僅僅需要無縫接軌的商業作為，還要能彈性且快速地重新界定整個流程中的角色以滿足不斷變化的外部需求。如何能平衡業務流程中的整合與彈性程度，對以服務為導向的商務流程是至關重要。服務科學與創新是針對服務系統的研究，其專注於應用科學、設計、管理以及工程等學科來提升服務系統。服務科學與創新有項目標就在於，在工作分擔以及風險分擔 (合作生產)的關係之下，更可能去預測當中生產力、品質、績效、合規、成長以及學習的進步。
這個課程被劃分為兩個模組。第一個模組目標在於了解數位科技下一個組織在落實其策略目標時可能採取的各種方式。其中特別介紹三種方式：專案管理、方案管理以及專案(方案)組合管理。重點會放在了解這三種方式之間的差異以及對不同組織成熟度所應有的相對應需求。第二個模組在數位科技應用下探討服務創新的議題，檢視用來設計以及管理服務要素的各項方式從而進入新的共同創造邏輯與價值主張。特定的主題包括：(1)服務主導邏輯、(2)服務創新、(3)、服務設計、(4) 服務科學與價值共創。Time and past experience have pointed out that digital technology (DT) is just a catalyst for change, and the real challenge is actually a change itself, not any specific technology. After decades of experience, businessmen have begun to realize and focus on understanding how DT allows organizations to expand their business in completely different and more efficient ways. Unfortunately, the results of trying to realize business interests from these DT changes are often quite disappointing. How to implement DT has become a strategic advantage in enterprises. It has become a major concern for senior executives in enterprises today. Benefit realization management can be used to maximize the remuneration from a specific project or program, and to best optimize and balance investment combinations of projects (or programs), or to determine and manage effective business strategies. One of the goals of this course is to give students a comprehensive understanding of the differences between implementing strategies using project orientation, solution orientation or project combination orientation and what impact it has on the organizational level.
Services, generally speaking, are a business process within the organization. They not only require unconnected business practices, but also can redefine the roles in the entire process in a flexible and rapid manner to meet changing external needs. How to balance the integration and flexibility in the business process is of great importance to service-oriented business processes. Service science and innovation are research on service systems, focusing on applying science, design, management and engineering to improve service systems. The goal of service science and innovation is that under the relationship between work division and risk division (cooperative production), it is more likely to predict the progress of production strength, quality, performance, compliance, growth and learning.
This course is planned to be divided into two modules. The first module goal is to understand the various ways that the next organization in digital technology may adopt when implementing its strategic goals. Among them, three methods are specifically introduced: project management, plan management and project (plan) combination management. The focus will be on understanding the differences between these three approaches and the corresponding needs for the maturity of different organizations. The second module explores service innovation issues under the application of digital technology, and examines the various methods used to design and manage service elements to enter new common creative logic and value initiatives. Specific topics include: (1) service-driven logic, (2) service innovation, (3), service design, (4) service science and value creation.
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