本課程之名稱為企業競爭與消費者保護，因此本課程將藉由說明公平交易法第三章「不公平競爭」之規定，使同學了解公平交易法如何保護市場中事業之公平競爭以及消費者之權益。
主要介紹之重點將放在公平法第21條「不實廣告」、23條「不當贈品贈獎」、25條「概括條款」，介紹這些條文如何針對不公平交易行為加以取締。由於第21條與第25條之適用相當頻繁，除了條文內容的介紹外，也將針對「加盟」、「預售屋買賣」、「國外渡假村會員卡(權)」、「家庭代工」、「不動產經紀業」、「不動產廣告」、「瘦身美容」、「比較廣告」、「薦證廣告」等重點類型分別進行討論。希望同學能藉由本課程，掌握公平交易法就不公平競爭與消費者保護所擔負之責任。
本課程將分為兩部分，前半部的課程將由授課教師針對公平交易法與公平交易委員會之功能進行說明，並就第21-25條之規定進行講解，使同學能理解各個條文之內容。並且以「加盟」為例，向同學說明公平交易法如何規範加盟業之經營行為。後半部的課程則以小型研討會的型式，由同學分組報告或個人報告針對「預售屋買賣」、「國外渡假村會員卡(權)」、「家庭代工」、「不動產經紀業」、「不動產廣告」、「瘦身美容」、「比較廣告」、「薦證廣告」等議題，逐週進行討論。並由其他負責的同學擔任評論人進行評論後，最後由教師進行統整。希望同學在課程中能有基礎的資料搜集、文獻閱讀、報告撰寫等基本能力。
This course is called enterprise competition and consumer protection. Therefore, this course will provide students with an understanding of how the Fair Trading Law protects fair competition in the market and the rights of consumers by explaining the provisions of Chapter 3 of the Fair Trading Law.
The main introduction focuses on Article 21 of the Fair Law "Unfair Advertising", Article 23 of the "Unfair Product Award", and Article 25 of the "General Terms", which introduces how these articles refine unfair trading behavior. Because the application of Articles 21 and 25 is quite complicated, in addition to the introduction of the content of the article, we will also discuss key types such as "franchise", "pre-sale house purchase and sale", "foreign resort membership card (rights), "family OEM", "non-produced industry", "non-produced advertising", "non-produced advertising", "slimming beauty", "comparative advertising", and "certified advertising". I hope that students can use this course to master the responsibility of fair trading laws to protect unfair competition and consumers.
This course will be divided into two parts. The first half of the course will be explained by the teacher to explain the functions of the Fair Trading Law and the Fair Trading Committee, and will explain the provisions of Articles 21-25, so that students can understand the content of each article. And take "franchise" as an example, explain to students how the Fair Trade Law regulates the business behavior of franchise industries. The courses in the second half will be discussed week by week in the form of a small seminar, including a classmate report or personal report, on "pre-sale house purchase and sale", "foreign resort membership card (rights), "family OEM", "non-property business", "non-property advertising", "slimming beauty", "comparison advertising", and "certification advertising". After other responsible students are evaluated, the teacher will finally organize it. I hope that students can have basic basic skills such as data collection, document reading, and report writing in the course.
公平交易委員會，認識公平交易法（增訂第17版），2017年8月。亦可於公平會網站取得電子檔。網址：https://www.ftc.gov.tw/upload/b97b5952-1d74-40cb-8419-45bb23739424.pdf
Fair Trading Committee, Acknowledge the Fair Trading Act (Added 17th Edition), August 2017. E-files can also be obtained from fair meeting websites. Website: https://www.ftc.gov.tw/upload/b97b5952-1d74-40cb-8419-45bb23739424.pdf
| 評分項目 Grading Method | 配分比例 Grading percentage | 說明 Description |
|---|---|---|
| 期末報告期末報告 Final report |
75 | 以期末報告之內容充分程度評分 |
| 課堂參與討論課堂參與討論 Class Participation and Discussion |
25 | 被分配擔任評論人時，能否充分針對報告內容提出任何疑問，引起同學之討論。 |
