6768 - 管理經濟學 英授 Taught in English

Managerial Economics

教育目標 Course Target

本課程透過講授、與討論的多元教學方式,強化同學的課程參與。透過討論的參與學習方式,期待可強化對於課程內容的理解。經濟學主要在處理稀少資源進行最有效配置的問題。而管理經濟學,則在協助決策者(管理者)有效率的配置稀少資源、規劃企業策略、以及執行有效的策略。本課程主要以經濟學的概念,由需求面、廠商生產面,延伸討論到市場訂價等相關策略。

This course uses multiple teaching methods of lectures, discussions and discussions to enhance students' participation in the course. Through the participatory learning method of discussion, it is expected that the understanding of the course content can be enhanced. Economics deals primarily with the most efficient allocation of scarce resources. Managerial economics assists decision makers (managers) to efficiently allocate scarce resources, plan corporate strategies, and implement effective strategies. This course mainly uses the concepts of economics, from the demand side and the manufacturer's production side, to extend the discussion to market pricing and other related strategies.

課程概述 Course Description

這是一門跨學科的課程,以交易成本的觀點來解析經濟組織(主要是企業)的管理問題。涵蓋主題為:管理學中的溝通、協題和誘因問題。經由這門課,學生可瞭解企業的運作模式和管理問題的本質,並對這些問題的解決有初步的掌握。

This is an interdisciplinary course that analyzes management issues of economic organizations (mainly enterprises) from a transaction cost perspective. Topics covered are: communication, collaboration and inducement issues in management. Through this course, students can understand the operating model of enterprises and the nature of management problems, and have a preliminary grasp of the solutions to these problems.

參考書目 Reference Books

James R. McGuigan, R. Charles Moyer, Frederick H. deB. Harris(2011) Economics for managers, 12e, Cengage Learning Asia Pte. Ltd.
胡均立等人編譯 (2010) 《管理經濟學》,華泰出版社。

James R. McGuigan, R. Charles Moyer, Frederick H. deB. Harris(2011) Economics for managers, 12e, Cengage Learning Asia Pte. Ltd.
Compiled by Hu Junli et al. (2010) "Managerial Economics", Huatai Publishing House.

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經濟系一經組4 鄧嘉宏 三/5,6,7[C203] 3-0 詳細資訊 Details

課程資訊 Course Information

基本資料 Basic Information

  • 課程代碼 Course Code: 6768
  • 學分 Credit: 3-0
  • 上課時間 Course Time:
    Tuesday/2,3,4[AG121]
  • 授課教師 Teacher:
    劉佳怡
  • 修課班級 Class:
    食科碩1,2
選課狀態 Enrollment Status

目前選課人數 Current Enrollment: 2 人

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