處在瞬息萬變知識經濟時代下，科技創新管理已經成為企業持續性競爭優勢與成長的原動力，然而，如何成功且不斷地推動技術與產品創新至市場與商業模式的設計成為企業經理人的一大挑戰。
因此本課程強調如何讓企業經理人有效率管理創新，並從科技創新管理當代觀點與企業管理實務的角度，介紹相關理論與實際個案討論
1. 創新的動態 The dynamics of technology and innovation change
2. 科技與創新的預測 Technology forecasting
3. 破壞式創新Disruptive technology change
4. 商業模式創新與設計 Business Model innovation and design
5. 服務創新 Service innovation
5. 平台創新與分享經濟 Platform innovation and sharing economy
6. 創新與科技行銷 Innovation and Hi Tech marketing
7. 創新雙元組織設計 Ambidextrous OrganizationIn the era of ever-changing knowledge economy, technological innovation management has become the driving force for corporate sustainability competition and growth. However, how to successfully and continuously promote the design of technological and product innovation to the market and business model has become a major challenge for corporate managers.
Therefore, this course emphasizes how to enable corporate managers to innovate efficiently in management, and introduces relevant theory and actual case discussions from the perspective of contemporary perspectives of technological innovation management and enterprise management practices.
1. The dynamics of technology and innovation change
2. Prediction of technology and innovation Technology forecasting
3. Disruptive technology change
4. Business Model innovation and design
5. Service innovation
5. Platform innovation and sharing economy
6. Innovation and Hi Tech Marketing
7. Creative dual-organization design Ambidextrous Organization
在知識經濟的年代，企業已「創新」與「高值化」作為驅動成長的動力，「不創新，即滅亡」已成為流行口號，如何有系統的推動企業創新系統的資源投入、配置、互動與運作績效，為企業經理人的重責大任，鑑於研發、創新與技術變動理論已趨向動態性與系統性，因此本課程內容將介紹各種創新管理的理論，內容重點將聚焦於創新策略如何形成、執行與評估。
In the era of intellectual economy, enterprises have "innovated" and "high value" as driving growth forces. "If you don't innovate, you will die" has become a popular saying. How to promote the resource investment, allocation, interaction and operational performance of the enterprise innovation system in a system, As a major responsibility of corporate managers, the research and development, innovation and technical change processing discussions have been oriented towards dynamic and systematic. Therefore, the content of this course will introduce theories of various innovative management, and the focus will focus on how innovation strategies are formed, implemented and evaluated.
創新者的解答. Christensen, C.M. 著, 李芳齡、李田樹 譯, 天下
創新者的修練. Christensen, C.M.等著, 李芳齡 譯, 天下
龍捲風暴：矽谷的高科技行銷策略. Geoffrey A. Moore 著, 陳正平 譯
TMCC與哈佛個案
The answers of the innovator. Christensen, C.M., Li Fang-Jian, Li Tianshu Translation, the world
The training of innovators. Christensen, C.M., etc., Li Fang-shi, the world
Dragon Storm: Silicon Valley's high-tech marketing strategy. By Geoffrey A. Moore, translated by Chen Zhengping
TMCC and Harvard case
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