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行政管理暨政策學系
course information of 106 - 1 | 6372 Seminar in Big Data Analytics(大數據分析專題)

Taught In English6372 - 大數據分析專題 Seminar in Big Data Analytics


教育目標 Course Target

2012年10月《哈佛商業評論》(Harvard Business Review)將資料科學家(data scientist)稱為「21世紀最性感的工作」(Data Scientist: The Sexiest Job of the 21st Century),這是因應大數據(Big Data)、或巨量資料潮流所造就的新職種中,最具代表性的,是能透過電腦演算分析資料、解讀意義。資料科學家是未來職場中最炙手可熱的明星職業,根據資料軟體相關業者指出,具備資料蒐集與分析的碩士畢業生,「起薪起碼44K起跳!」如果有一年至兩年經驗的資料探勘人才,平均月薪甚至領到七萬元,都不是問題,換句話說,成為資料科學家,等於擁有一張年薪百萬元的入場券。 《哈佛商業評論》曾為資料科學家下了一個定義:「資料科學家是懂得從今日如海嘯般非結構化資訊中,撈出重要商業問題解答的一群人。」事實上,資料科學家不只是要像哥倫布般,在茫茫大海中打開探照燈,找出有用的資料,還要如偵探小說家愛倫坡一樣,審視手上的資料,推理出問題的答案。 因此,本課程旨在帶領行政管理暨政策學系碩士班學生進入大數據、問題解決與決策分析的理論與實務殿堂,提供學生一場域,藉由R程式語言為工具、以議題為導向、結合跨領域專長的專題形式,學習有關大數據資料科學與循證(evidence-based)公共決策結合的基礎概念、與相關技術等,也為同學將來成為資料科學家做準備。課程內容主題包括:政府開放資料(Open Data)、大數據與資料分析(Big Data Analysis)、R語言、文字資料探勘與SAS Enterprise Miner、以及互動式資料視覺化Tableau等軟體的應用。 The Harvard Business Review in October 2012 called data scientists "Data Scientist: The Sexiest Job of the 21st Century". This is the most representative of the new jobs created by big data or huge data trends, which is the ability to analyze data and interpret ideas through computer calculations. Data scientists are the most popular celebrity careers in the future. According to data software-related professionals, a graduating student with data collection and analysis, "starting salary starts at 44K!" If a data exploration talent with one year to two years experience has an average monthly salary of even 70,000 yuan, it is not a problem. In other words, becoming a data scientist is equivalent to having an entry voucher with an annual salary of one million yuan. "Harvard Business Review" once gave a definition for data scientists: "Data scientists are a group of people who know how to answer important business questions from today's non-structured information like a sea." In fact, data scientists should not only open search lights in the vast ocean like Colembo and find useful information, but also examine the data in their hands and infer the answers to questions like the detective novelist Love Lenpo. Therefore, this course aims to lead students from the Administrative Management and Policy Department to enter the theories and practice halls of large data, problem solving and decision analysis, and provide students with a field, using R program as a tool, using question-oriented and integrated The specialized form of cross-domain expertise, learning basic concepts and related technologies that combine large data science and evidence-based public decision-making, is also a preparation for students to become data scientists. The course content topics include: Open Data, Big Data Analysis, R language, text data exploration and SAS Enterprise Miner, and the application of software such as interactive data visualization Tableau.


參考書目 Reference Books

1. R語言:邁向Big Data之路。作者:洪錦魁,蔡桂宏。出版社:上奇資訊。出版日期:2015。
2. 中、英文書籍與期刊論文。

1. R language: The road to Big Data. Author: Hong Qikui, Cai Guihong. Publisher: Shangqi Information. Publication date: 2015.
2. Chinese and English books and journals.


評分方式 Grading

評分項目 Grading Method 配分比例 Grading percentage 說明 Description
上課參與和討論上課參與和討論
Participate in and discuss in class
10
平時讀書報告與作業平時讀書報告與作業
Reading reports and operations on the fly
20
個人專題1(口頭5%;網頁25%)個人專題1(口頭5%;網頁25%)
Personal topic 1 (5% on the mouth; 25% on the web)
30
個人專題2(口頭10%;網頁30%)個人專題2(口頭10%;網頁30%)
Personal topic 2 (10% mouth; 30% web page)
40

授課大綱 Course Plan

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Course Information

Description

學分 Credit:3-0
上課時間 Course Time:Monday/6,7,8
授課教師 Teacher:項 靖
修課班級 Class:行政碩1,2
選課備註 Memo:
This Course is taught In English 授課大綱 Course Plan: Open

選課狀態 Attendance

There're now 6 person in the class.
目前選課人數為 6 人。

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